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Hlavní autor: Kesar, Benu
Médium: Recurso digital
Jazyk:angličtina
Vydáno: Zenodo 2025
Témata:
On-line přístup:https://doi.org/10.2139/ssrn.6446462
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author Kesar, Benu
author_facet Kesar, Benu
contents <p>Entrepreneurship has long been theorized as a primary pathway to economic independence and social mobility. I have introduced the Self-Efficacy Enhancement Theory (SEET), an intervention oriented theoretical framework that constructs an integrated account of platform-mediated women's entrepreneurial empowerment. SEET proposes that empowerment is best understood as a tripartite, dynamically interacting construct consisting of three co-evolving dimensions: psychological self-efficacy, the belief in one's ability to think, decide, persist, and regulate emotions under entrepreneurial pressure; social self-efficacy, confidence in one's capacity to initiate, maintain, and strategically leverage digital social relationships for commercial purposes; and economic self-efficacy, the belief in one's ability to generate income, interpret market data, and achieve financial independence through platform-mediated entrepreneurial activity. These three dimensions, according to SEET, co-evolve in a self-sustaining empowerment loop, in which progress in any one dimension creates enabling conditions for advancement in the other two.</p>
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spellingShingle My Shop, My Agency: Self-Efficacy Enhancement and Women's Entrepreneurial Empowerment Through Social Commerce Platforms
Kesar, Benu
Women entrepreneurship; Self-Efficacy Enhancement Theory (SEET); Psychological self-efficacy; Economic self efficacy; Social self-efficacy.
<p>Entrepreneurship has long been theorized as a primary pathway to economic independence and social mobility. I have introduced the Self-Efficacy Enhancement Theory (SEET), an intervention oriented theoretical framework that constructs an integrated account of platform-mediated women's entrepreneurial empowerment. SEET proposes that empowerment is best understood as a tripartite, dynamically interacting construct consisting of three co-evolving dimensions: psychological self-efficacy, the belief in one's ability to think, decide, persist, and regulate emotions under entrepreneurial pressure; social self-efficacy, confidence in one's capacity to initiate, maintain, and strategically leverage digital social relationships for commercial purposes; and economic self-efficacy, the belief in one's ability to generate income, interpret market data, and achieve financial independence through platform-mediated entrepreneurial activity. These three dimensions, according to SEET, co-evolve in a self-sustaining empowerment loop, in which progress in any one dimension creates enabling conditions for advancement in the other two.</p>
title My Shop, My Agency: Self-Efficacy Enhancement and Women's Entrepreneurial Empowerment Through Social Commerce Platforms
topic Women entrepreneurship; Self-Efficacy Enhancement Theory (SEET); Psychological self-efficacy; Economic self efficacy; Social self-efficacy.
url https://doi.org/10.2139/ssrn.6446462