Uloženo v:
| Hlavní autor: | |
|---|---|
| Médium: | Recurso digital |
| Jazyk: | angličtina |
| Vydáno: |
Zenodo
2025
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| On-line přístup: | https://doi.org/10.5281/zenodo.17830417 |
| Tagy: |
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Obsah:
- <p><span>The present research paper deals with the postmodernist, pop-cultural analysis of Douglas Coupland’s novel <em>Generation X</em> which portrays young adult’s disillusionment with dominant cultural narratives of success and consumerism.</span><span> </span><span>It foregrounds short narratives, jokes, pop-cultural references, and consumer slogans to illustrate meaningless lives of postmodern society which is unable to seek stable identity. The main characters – Andy, Claire, and Dag – reject the corporate American Dream, choosing low-wage jobs and storytelling as acts of resistance to participate in capitalist productivity. They feel trapped in a market system that turns youth culture into branded lifestyle choices ultimately turning them into commodified products.</span></p> <p><span>The paper is divided into three sections: the first section deals with theoretical formulations where the views of Jean-Francois Lyotard on pop-culture and its influences in postmodern society are discussed briefly; the second section analyses the novel from the pop-cultural perspectives; and, the third section concludes the paper with research findings.</span></p>