সংরক্ষণ করুন:
| প্রধান লেখক: | , |
|---|---|
| বিন্যাস: | Recurso digital |
| ভাষা: | ইউক্রেনীয় |
| প্রকাশিত: |
Zenodo
2026
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| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | https://doi.org/10.5281/zenodo.18950410 |
| ট্যাগগুলো: |
ট্যাগ যুক্ত করুন
কোনো ট্যাগ নেই, প্রথমজন হিসাবে ট্যাগ করুন!
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সূচিপত্রের সারণি:
- <p>The article analyzes current development trends and adaptation challenges of Ukrainian retail in times of crisis. The dynamics of retail turnover in 2022-2024 are analyzed, reflecting the transition from a shock decline to a gradual recovery. Structural shifts in the main segments are identified: the highest stability is characteristic of food and pharmacy retail, while the jewelry and fashion segments demonstrate limited growth. It is shown that regional shifts in the location of retail chains are due to migration and security risks. It is proven that digital transformation is becoming a key factor in the stability and development of e-commerce. It is determined that the effectiveness of retail adaptation depends on the transformation of business models, cost optimization and the introduction of innovations.</p>