Attention Capture
Fuente:
arXiv
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| Main Authors: | , |
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| Format: | Preprint |
| Published: |
2022
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| Subjects: | |
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| _version_ | 1866910617614417920 |
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| author | Koh, Andrew Sanguanmoo, Sivakorn |
| author_facet | Koh, Andrew Sanguanmoo, Sivakorn |
| contents | We develop a unified analysis of how information captures attention. A decision maker (DM) faces a dynamic information structure and decides when to stop paying attention. We characterize the convex$\unicode{x2013}$order frontier and extreme points of feasible stopping times, as well as dynamic information structures which implement them. This delivers the form of optimal attentional capture as a function of the designer and DM's relative time preferences. Intertemporal commitment is unnecessary: sequentially optimal information structures always exist by inducing stochastic interim beliefs. We further analyze optimal attention capture under non instrumental value of information. Our results speak directly to the attention economy. |
| format | Preprint |
| id |
arxiv_https___arxiv_org_abs_2209_05570 |
| institution | arXiv |
| publishDate | 2022 |
| record_format | arxiv |
| spellingShingle | Attention Capture Koh, Andrew Sanguanmoo, Sivakorn Theoretical Economics We develop a unified analysis of how information captures attention. A decision maker (DM) faces a dynamic information structure and decides when to stop paying attention. We characterize the convex$\unicode{x2013}$order frontier and extreme points of feasible stopping times, as well as dynamic information structures which implement them. This delivers the form of optimal attentional capture as a function of the designer and DM's relative time preferences. Intertemporal commitment is unnecessary: sequentially optimal information structures always exist by inducing stochastic interim beliefs. We further analyze optimal attention capture under non instrumental value of information. Our results speak directly to the attention economy. |
| title | Attention Capture |
| topic | Theoretical Economics |
| url | https://arxiv.org/abs/2209.05570 |