Contextual Font Recommendations based on User Intent

Fuente: arXiv
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Auteurs principaux: Sharma, Sanat, Kumar, Jayant, Zheng, Jing, King, Tracy Holloway
Format: Preprint
Publié: 2023
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author Sharma, Sanat
Kumar, Jayant
Zheng, Jing
King, Tracy Holloway
author_facet Sharma, Sanat
Kumar, Jayant
Zheng, Jing
King, Tracy Holloway
contents Adobe Fonts has a rich library of over 20,000 unique fonts that Adobe users utilize for creating graphics, posters, composites etc. Due to the nature of the large library, knowing what font to select can be a daunting task that requires a lot of experience. For most users in Adobe products, especially casual users of Adobe Express, this often means choosing the default font instead of utilizing the rich and diverse fonts available. In this work, we create an intent-driven system to provide contextual font recommendations to users to aid in their creative journey. Our system takes in multilingual text input and recommends suitable fonts based on the user's intent. Based on user entitlements, the mix of free and paid fonts is adjusted. The feature is currently used by millions of Adobe Express users with a CTR of >25%.
format Preprint
id arxiv_https___arxiv_org_abs_2306_08188
institution arXiv
publishDate 2023
record_format arxiv
spellingShingle Contextual Font Recommendations based on User Intent
Sharma, Sanat
Kumar, Jayant
Zheng, Jing
King, Tracy Holloway
Human-Computer Interaction
Information Retrieval
Machine Learning
Adobe Fonts has a rich library of over 20,000 unique fonts that Adobe users utilize for creating graphics, posters, composites etc. Due to the nature of the large library, knowing what font to select can be a daunting task that requires a lot of experience. For most users in Adobe products, especially casual users of Adobe Express, this often means choosing the default font instead of utilizing the rich and diverse fonts available. In this work, we create an intent-driven system to provide contextual font recommendations to users to aid in their creative journey. Our system takes in multilingual text input and recommends suitable fonts based on the user's intent. Based on user entitlements, the mix of free and paid fonts is adjusted. The feature is currently used by millions of Adobe Express users with a CTR of >25%.
title Contextual Font Recommendations based on User Intent
topic Human-Computer Interaction
Information Retrieval
Machine Learning
url https://arxiv.org/abs/2306.08188