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A new framework for Marketing Mix Modeling: Addressing Channel Influence Bias and Cross-Channel Effects

Fuente: arXiv

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Détails bibliographiques
Auteur principal:	Marin, Javier
Format:	Preprint
Publié:	2023
Sujets:	Machine Learning
Accès en ligne:	Acceder al recurso
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

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