The Great Ban: Efficacy and Unintended Consequences of a Massive Deplatforming Operation on Reddit

Fuente: arXiv
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Bibliographic Details
Main Authors: Cima, Lorenzo, Trujillo, Amaury, Avvenuti, Marco, Cresci, Stefano
Format: Preprint
Published: 2024
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author Cima, Lorenzo
Trujillo, Amaury
Avvenuti, Marco
Cresci, Stefano
author_facet Cima, Lorenzo
Trujillo, Amaury
Avvenuti, Marco
Cresci, Stefano
contents In the current landscape of online abuses and harms, effective content moderation is necessary to cultivate safe and inclusive online spaces. Yet, the effectiveness of many moderation interventions is still unclear. Here, we assess the effectiveness of The Great Ban, a massive deplatforming operation that affected nearly 2,000 communities on Reddit. By analyzing 16M comments posted by 17K users during 14 months, we provide nuanced results on the effects, both desired and otherwise, of the ban. Among our main findings is that 15.6% of the affected users left Reddit and that those who remained reduced their toxicity by 6.6% on average. The ban also caused 5% users to increase their toxicity by more than 70% of their pre-ban level. Overall, our multifaceted results provide new insights into the efficacy of deplatforming. As such, our findings can inform the development of future moderation interventions and the policing of online platforms.
format Preprint
id arxiv_https___arxiv_org_abs_2401_11254
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle The Great Ban: Efficacy and Unintended Consequences of a Massive Deplatforming Operation on Reddit
Cima, Lorenzo
Trujillo, Amaury
Avvenuti, Marco
Cresci, Stefano
Social and Information Networks
Computers and Society
In the current landscape of online abuses and harms, effective content moderation is necessary to cultivate safe and inclusive online spaces. Yet, the effectiveness of many moderation interventions is still unclear. Here, we assess the effectiveness of The Great Ban, a massive deplatforming operation that affected nearly 2,000 communities on Reddit. By analyzing 16M comments posted by 17K users during 14 months, we provide nuanced results on the effects, both desired and otherwise, of the ban. Among our main findings is that 15.6% of the affected users left Reddit and that those who remained reduced their toxicity by 6.6% on average. The ban also caused 5% users to increase their toxicity by more than 70% of their pre-ban level. Overall, our multifaceted results provide new insights into the efficacy of deplatforming. As such, our findings can inform the development of future moderation interventions and the policing of online platforms.
title The Great Ban: Efficacy and Unintended Consequences of a Massive Deplatforming Operation on Reddit
topic Social and Information Networks
Computers and Society
url https://arxiv.org/abs/2401.11254