A Methodology for Questionnaire Analysis: Insights through Cluster Analysis of an Investor Competition Data

Fuente: arXiv
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Auteurs principaux: Forster, Carlos Henrique Q., de Castro, Paulo André Lima, Ramalho, Andrei
Format: Preprint
Publié: 2024
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author Forster, Carlos Henrique Q.
de Castro, Paulo André Lima
Ramalho, Andrei
author_facet Forster, Carlos Henrique Q.
de Castro, Paulo André Lima
Ramalho, Andrei
contents In this paper, we propose a methodology for the analysis of questionnaire data along with its application on discovering insights from investor data motivated by a day trading competition. The questionnaire includes categorical questions, which are reduced to binary questions, 'yes' or 'no'. The methodology reduces dimensionality by grouping questions and participants with similar responses using clustering analysis. Rule discovery was performed by using a conversion rate metric. Innovative visual representations were proposed to validate the cluster analysis and the relation discovery between questions. When crossing with financial data, additional insights were revealed related to the recognized clusters.
format Preprint
id arxiv_https___arxiv_org_abs_2402_06759
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle A Methodology for Questionnaire Analysis: Insights through Cluster Analysis of an Investor Competition Data
Forster, Carlos Henrique Q.
de Castro, Paulo André Lima
Ramalho, Andrei
Human-Computer Interaction
Artificial Intelligence
In this paper, we propose a methodology for the analysis of questionnaire data along with its application on discovering insights from investor data motivated by a day trading competition. The questionnaire includes categorical questions, which are reduced to binary questions, 'yes' or 'no'. The methodology reduces dimensionality by grouping questions and participants with similar responses using clustering analysis. Rule discovery was performed by using a conversion rate metric. Innovative visual representations were proposed to validate the cluster analysis and the relation discovery between questions. When crossing with financial data, additional insights were revealed related to the recognized clusters.
title A Methodology for Questionnaire Analysis: Insights through Cluster Analysis of an Investor Competition Data
topic Human-Computer Interaction
Artificial Intelligence
url https://arxiv.org/abs/2402.06759