Fiez, T., Nassif, H., Chen, Y., Gamez, S., & Jain, L. (2024). Best of Three Worlds: Adaptive Experimentation for Digital Marketing in Practice.
Chicago Style (17th ed.) CitationFiez, Tanner, Houssam Nassif, Yu-Cheng Chen, Sergio Gamez, and Lalit Jain. Best of Three Worlds: Adaptive Experimentation for Digital Marketing in Practice. 2024.
MLA (9th ed.) CitationFiez, Tanner, et al. Best of Three Worlds: Adaptive Experimentation for Digital Marketing in Practice. 2024.
Warning: These citations may not always be 100% accurate.