Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Preprint |
| Veröffentlicht: |
2024
|
| Schlagworte: | |
| Online-Zugang: | https://arxiv.org/abs/2402.13959 |
| Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
Inhaltsangabe:
- I examine a conceptual model of a recommendation system (RS) with user inflow and churn dynamics. When inflow and churn balance out, the user distribution reaches a steady state. Changing the recommendation algorithm alters the steady state and creates a transition period. During this period, the RS behaves differently from its new steady state. In particular, A/B experiment metrics obtained in transition periods are biased indicators of the RS's long-term performance. Scholars and practitioners, however, often conduct A/B tests shortly after introducing new algorithms to validate their effectiveness. This A/B experiment paradigm, widely regarded as the gold standard for assessing RS improvements, may consequently yield false conclusions. I also briefly touch on the data bias caused by the user retention dynamics.