END4Rec: Efficient Noise-Decoupling for Multi-Behavior Sequential Recommendation

Fuente: arXiv
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Main Authors: Han, Yongqiang, Wang, Hao, Wang, Kefan, Wu, Likang, Li, Zhi, Guo, Wei, Liu, Yong, Lian, Defu, Chen, Enhong
Format: Preprint
Published: 2024
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author Han, Yongqiang
Wang, Hao
Wang, Kefan
Wu, Likang
Li, Zhi
Guo, Wei
Liu, Yong
Lian, Defu
Chen, Enhong
author_facet Han, Yongqiang
Wang, Hao
Wang, Kefan
Wu, Likang
Li, Zhi
Guo, Wei
Liu, Yong
Lian, Defu
Chen, Enhong
contents In recommendation systems, users frequently engage in multiple types of behaviors, such as clicking, adding to a cart, and purchasing. However, with diversified behavior data, user behavior sequences will become very long in the short term, which brings challenges to the efficiency of the sequence recommendation model. Meanwhile, some behavior data will also bring inevitable noise to the modeling of user interests. To address the aforementioned issues, firstly, we develop the Efficient Behavior Sequence Miner (EBM) that efficiently captures intricate patterns in user behavior while maintaining low time complexity and parameter count. Secondly, we design hard and soft denoising modules for different noise types and fully explore the relationship between behaviors and noise. Finally, we introduce a contrastive loss function along with a guided training strategy to compare the valid information in the data with the noisy signal, and seamlessly integrate the two denoising processes to achieve a high degree of decoupling of the noisy signal. Sufficient experiments on real-world datasets demonstrate the effectiveness and efficiency of our approach in dealing with multi-behavior sequential recommendation.
format Preprint
id arxiv_https___arxiv_org_abs_2403_17603
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle END4Rec: Efficient Noise-Decoupling for Multi-Behavior Sequential Recommendation
Han, Yongqiang
Wang, Hao
Wang, Kefan
Wu, Likang
Li, Zhi
Guo, Wei
Liu, Yong
Lian, Defu
Chen, Enhong
Information Retrieval
In recommendation systems, users frequently engage in multiple types of behaviors, such as clicking, adding to a cart, and purchasing. However, with diversified behavior data, user behavior sequences will become very long in the short term, which brings challenges to the efficiency of the sequence recommendation model. Meanwhile, some behavior data will also bring inevitable noise to the modeling of user interests. To address the aforementioned issues, firstly, we develop the Efficient Behavior Sequence Miner (EBM) that efficiently captures intricate patterns in user behavior while maintaining low time complexity and parameter count. Secondly, we design hard and soft denoising modules for different noise types and fully explore the relationship between behaviors and noise. Finally, we introduce a contrastive loss function along with a guided training strategy to compare the valid information in the data with the noisy signal, and seamlessly integrate the two denoising processes to achieve a high degree of decoupling of the noisy signal. Sufficient experiments on real-world datasets demonstrate the effectiveness and efficiency of our approach in dealing with multi-behavior sequential recommendation.
title END4Rec: Efficient Noise-Decoupling for Multi-Behavior Sequential Recommendation
topic Information Retrieval
url https://arxiv.org/abs/2403.17603