ChatGPTest: opportunities and cautionary tales of utilizing AI for questionnaire pretesting

Fuente: arXiv
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Hauptverfasser: Olivos, Francisco, Liu, Minhui
Format: Preprint
Veröffentlicht: 2024
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author Olivos, Francisco
Liu, Minhui
author_facet Olivos, Francisco
Liu, Minhui
contents The rapid advancements in generative artificial intelligence have opened up new avenues for enhancing various aspects of research, including the design and evaluation of survey questionnaires. However, the recent pioneering applications have not considered questionnaire pretesting. This article explores the use of GPT models as a useful tool for pretesting survey questionnaires, particularly in the early stages of survey design. Illustrated with two applications, the article suggests incorporating GPT feedback as an additional stage before human pretesting, potentially reducing successive iterations. The article also emphasizes the indispensable role of researchers' judgment in interpreting and implementing AI-generated feedback.
format Preprint
id arxiv_https___arxiv_org_abs_2405_06329
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle ChatGPTest: opportunities and cautionary tales of utilizing AI for questionnaire pretesting
Olivos, Francisco
Liu, Minhui
Computers and Society
Artificial Intelligence
The rapid advancements in generative artificial intelligence have opened up new avenues for enhancing various aspects of research, including the design and evaluation of survey questionnaires. However, the recent pioneering applications have not considered questionnaire pretesting. This article explores the use of GPT models as a useful tool for pretesting survey questionnaires, particularly in the early stages of survey design. Illustrated with two applications, the article suggests incorporating GPT feedback as an additional stage before human pretesting, potentially reducing successive iterations. The article also emphasizes the indispensable role of researchers' judgment in interpreting and implementing AI-generated feedback.
title ChatGPTest: opportunities and cautionary tales of utilizing AI for questionnaire pretesting
topic Computers and Society
Artificial Intelligence
url https://arxiv.org/abs/2405.06329