Cross-Cultural Validation of Partner Models for Voice User Interfaces

Fuente: arXiv
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Autori principali: Seaborn, Katie, Gessinger, Iona, Yoshida, Suzuka, Cowan, Benjamin R., Doyle, Philip R.
Natura: Preprint
Pubblicazione: 2024
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author Seaborn, Katie
Gessinger, Iona
Yoshida, Suzuka
Cowan, Benjamin R.
Doyle, Philip R.
author_facet Seaborn, Katie
Gessinger, Iona
Yoshida, Suzuka
Cowan, Benjamin R.
Doyle, Philip R.
contents Recent research has begun to assess people's perceptions of voice user interfaces (VUIs) as dialogue partners, termed partner models. Current self-report measures are only available in English, limiting research to English-speaking users. To improve the diversity of user samples and contexts that inform partner modelling research, we translated, localized, and evaluated the Partner Modelling Questionnaire (PMQ) for non-English speaking Western (German, n=185) and East Asian (Japanese, n=198) cohorts where VUI use is popular. Through confirmatory factor analysis (CFA), we find that the scale produces equivalent levels of goodness-to-fit for both our German and Japanese translations, confirming its cross-cultural validity. Still, the structure of the communicative flexibility factor did not replicate directly across Western and East Asian cohorts. We discuss how our translations can open up critical research on cultural similarities and differences in partner model use and design, whilst highlighting the challenges for ensuring accurate translation across cultural contexts.
format Preprint
id arxiv_https___arxiv_org_abs_2405_09002
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle Cross-Cultural Validation of Partner Models for Voice User Interfaces
Seaborn, Katie
Gessinger, Iona
Yoshida, Suzuka
Cowan, Benjamin R.
Doyle, Philip R.
Human-Computer Interaction
Computers and Society
Recent research has begun to assess people's perceptions of voice user interfaces (VUIs) as dialogue partners, termed partner models. Current self-report measures are only available in English, limiting research to English-speaking users. To improve the diversity of user samples and contexts that inform partner modelling research, we translated, localized, and evaluated the Partner Modelling Questionnaire (PMQ) for non-English speaking Western (German, n=185) and East Asian (Japanese, n=198) cohorts where VUI use is popular. Through confirmatory factor analysis (CFA), we find that the scale produces equivalent levels of goodness-to-fit for both our German and Japanese translations, confirming its cross-cultural validity. Still, the structure of the communicative flexibility factor did not replicate directly across Western and East Asian cohorts. We discuss how our translations can open up critical research on cultural similarities and differences in partner model use and design, whilst highlighting the challenges for ensuring accurate translation across cultural contexts.
title Cross-Cultural Validation of Partner Models for Voice User Interfaces
topic Human-Computer Interaction
Computers and Society
url https://arxiv.org/abs/2405.09002