Improving Health Information Access in the World's Largest Maternal Mobile Health Program via Bandit Algorithms

Fuente: arXiv
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Autores principales: Lalan, Arshika, Verma, Shresth, Diaz, Paula Rodriguez, Danassis, Panayiotis, Mahale, Amrita, Sudan, Kumar Madhu, Hegde, Aparna, Tambe, Milind, Taneja, Aparna
Formato: Preprint
Publicado: 2024
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author Lalan, Arshika
Verma, Shresth
Diaz, Paula Rodriguez
Danassis, Panayiotis
Mahale, Amrita
Sudan, Kumar Madhu
Hegde, Aparna
Tambe, Milind
Taneja, Aparna
author_facet Lalan, Arshika
Verma, Shresth
Diaz, Paula Rodriguez
Danassis, Panayiotis
Mahale, Amrita
Sudan, Kumar Madhu
Hegde, Aparna
Tambe, Milind
Taneja, Aparna
contents Harnessing the wide-spread availability of cell phones, many nonprofits have launched mobile health (mHealth) programs to deliver information via voice or text to beneficiaries in underserved communities, with maternal and infant health being a key area of such mHealth programs. Unfortunately, dwindling listenership is a major challenge, requiring targeted interventions using limited resources. This paper focuses on Kilkari, the world's largest mHealth program for maternal and child care - with over 3 million active subscribers at a time - launched by India's Ministry of Health and Family Welfare (MoHFW) and run by the non-profit ARRMAN. We present a system called CHAHAK that aims to reduce automated dropouts as well as boost engagement with the program through the strategic allocation of interventions to beneficiaries. Past work in a similar domain has focused on a much smaller scale mHealth program and used markovian restless multiarmed bandits to optimize a single limited intervention resource. However this paper demonstrates the challenges in adopting a markovian approach in Kilkari; therefore CHAHAK instead relies on non-markovian time-series restless bandits, and optimizes multiple interventions to improve listenership. We use real Kilkari data from the Odisha state in India to show CHAHAK's effectiveness in harnessing multiple interventions to boost listenership, benefiting marginalized communities. When deployed CHAHAK will assist the largest maternal mHealth program to date.
format Preprint
id arxiv_https___arxiv_org_abs_2407_12131
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle Improving Health Information Access in the World's Largest Maternal Mobile Health Program via Bandit Algorithms
Lalan, Arshika
Verma, Shresth
Diaz, Paula Rodriguez
Danassis, Panayiotis
Mahale, Amrita
Sudan, Kumar Madhu
Hegde, Aparna
Tambe, Milind
Taneja, Aparna
Computers and Society
Artificial Intelligence
Machine Learning
Multiagent Systems
Harnessing the wide-spread availability of cell phones, many nonprofits have launched mobile health (mHealth) programs to deliver information via voice or text to beneficiaries in underserved communities, with maternal and infant health being a key area of such mHealth programs. Unfortunately, dwindling listenership is a major challenge, requiring targeted interventions using limited resources. This paper focuses on Kilkari, the world's largest mHealth program for maternal and child care - with over 3 million active subscribers at a time - launched by India's Ministry of Health and Family Welfare (MoHFW) and run by the non-profit ARRMAN. We present a system called CHAHAK that aims to reduce automated dropouts as well as boost engagement with the program through the strategic allocation of interventions to beneficiaries. Past work in a similar domain has focused on a much smaller scale mHealth program and used markovian restless multiarmed bandits to optimize a single limited intervention resource. However this paper demonstrates the challenges in adopting a markovian approach in Kilkari; therefore CHAHAK instead relies on non-markovian time-series restless bandits, and optimizes multiple interventions to improve listenership. We use real Kilkari data from the Odisha state in India to show CHAHAK's effectiveness in harnessing multiple interventions to boost listenership, benefiting marginalized communities. When deployed CHAHAK will assist the largest maternal mHealth program to date.
title Improving Health Information Access in the World's Largest Maternal Mobile Health Program via Bandit Algorithms
topic Computers and Society
Artificial Intelligence
Machine Learning
Multiagent Systems
url https://arxiv.org/abs/2407.12131