Persuasion Games using Large Language Models

Fuente: arXiv
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Main Authors: Ramani, Ganesh Prasath, Karande, Shirish, V, Santhosh, Bhatia, Yash
Format: Preprint
Published: 2024
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author Ramani, Ganesh Prasath
Karande, Shirish
V, Santhosh
Bhatia, Yash
author_facet Ramani, Ganesh Prasath
Karande, Shirish
V, Santhosh
Bhatia, Yash
contents Large Language Models (LLMs) have emerged as formidable instruments capable of comprehending and producing human-like text. This paper explores the potential of LLMs, to shape user perspectives and subsequently influence their decisions on particular tasks. This capability finds applications in diverse domains such as Investment, Credit cards and Insurance, wherein they assist users in selecting appropriate insurance policies, investment plans, Credit cards, Retail, as well as in Behavioral Change Support Systems (BCSS). We present a sophisticated multi-agent framework wherein a consortium of agents operate in collaborative manner. The primary agent engages directly with user agents through persuasive dialogue, while the auxiliary agents perform tasks such as information retrieval, response analysis, development of persuasion strategies, and validation of facts. Empirical evidence from our experiments demonstrates that this collaborative methodology significantly enhances the persuasive efficacy of the LLM. We continuously analyze the resistance of the user agent to persuasive efforts and counteract it by employing a combination of rule-based and LLM-based resistance-persuasion mapping techniques. We employ simulated personas and generate conversations in insurance, banking, and retail domains to evaluate the proficiency of large language models (LLMs) in recognizing, adjusting to, and influencing various personality types. Concurrently, we examine the resistance mechanisms employed by LLM simulated personas. Persuasion is quantified via measurable surveys before and after interaction, LLM-generated scores on conversation, and user decisions (purchase or non-purchase).
format Preprint
id arxiv_https___arxiv_org_abs_2408_15879
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle Persuasion Games using Large Language Models
Ramani, Ganesh Prasath
Karande, Shirish
V, Santhosh
Bhatia, Yash
Artificial Intelligence
Computation and Language
Large Language Models (LLMs) have emerged as formidable instruments capable of comprehending and producing human-like text. This paper explores the potential of LLMs, to shape user perspectives and subsequently influence their decisions on particular tasks. This capability finds applications in diverse domains such as Investment, Credit cards and Insurance, wherein they assist users in selecting appropriate insurance policies, investment plans, Credit cards, Retail, as well as in Behavioral Change Support Systems (BCSS). We present a sophisticated multi-agent framework wherein a consortium of agents operate in collaborative manner. The primary agent engages directly with user agents through persuasive dialogue, while the auxiliary agents perform tasks such as information retrieval, response analysis, development of persuasion strategies, and validation of facts. Empirical evidence from our experiments demonstrates that this collaborative methodology significantly enhances the persuasive efficacy of the LLM. We continuously analyze the resistance of the user agent to persuasive efforts and counteract it by employing a combination of rule-based and LLM-based resistance-persuasion mapping techniques. We employ simulated personas and generate conversations in insurance, banking, and retail domains to evaluate the proficiency of large language models (LLMs) in recognizing, adjusting to, and influencing various personality types. Concurrently, we examine the resistance mechanisms employed by LLM simulated personas. Persuasion is quantified via measurable surveys before and after interaction, LLM-generated scores on conversation, and user decisions (purchase or non-purchase).
title Persuasion Games using Large Language Models
topic Artificial Intelligence
Computation and Language
url https://arxiv.org/abs/2408.15879