Smart E-commerce Recommendations with Semantic AI

Fuente: arXiv
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Autori principali: Badouch, M., Boutaounte, M.
Natura: Preprint
Pubblicazione: 2024
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author Badouch, M.
Boutaounte, M.
author_facet Badouch, M.
Boutaounte, M.
contents In e-commerce, web mining for page recommendations is widely used but often fails to meet user needs. To address this, we propose a novel solution combining semantic web mining with BP neural networks. We process user search logs to extract five key features: content priority, time spent, user feedback, recommendation semantics, and input deviation. These features are then fed into a BP neural network to classify and prioritize web pages. The prioritized pages are recommended to users. Using book sales pages for testing, our results demonstrate that this solution can quickly and accurately identify the pages users need. Our approach ensures that recommendations are more relevant and tailored to individual preferences, enhancing the online shopping experience. By leveraging advanced semantic analysis and neural network techniques, we bridge the gap between user expectations and actual recommendations. This innovative method not only improves accuracy but also speeds up the recommendation process, making it a valuable tool for e-commerce platforms aiming to boost user satisfaction and engagement. Additionally, our system ability to handle large datasets and provide real-time recommendations makes it a scalable and efficient solution for modern e-commerce challenges.
format Preprint
id arxiv_https___arxiv_org_abs_2409_01137
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle Smart E-commerce Recommendations with Semantic AI
Badouch, M.
Boutaounte, M.
Information Retrieval
Artificial Intelligence
Machine Learning
In e-commerce, web mining for page recommendations is widely used but often fails to meet user needs. To address this, we propose a novel solution combining semantic web mining with BP neural networks. We process user search logs to extract five key features: content priority, time spent, user feedback, recommendation semantics, and input deviation. These features are then fed into a BP neural network to classify and prioritize web pages. The prioritized pages are recommended to users. Using book sales pages for testing, our results demonstrate that this solution can quickly and accurately identify the pages users need. Our approach ensures that recommendations are more relevant and tailored to individual preferences, enhancing the online shopping experience. By leveraging advanced semantic analysis and neural network techniques, we bridge the gap between user expectations and actual recommendations. This innovative method not only improves accuracy but also speeds up the recommendation process, making it a valuable tool for e-commerce platforms aiming to boost user satisfaction and engagement. Additionally, our system ability to handle large datasets and provide real-time recommendations makes it a scalable and efficient solution for modern e-commerce challenges.
title Smart E-commerce Recommendations with Semantic AI
topic Information Retrieval
Artificial Intelligence
Machine Learning
url https://arxiv.org/abs/2409.01137