HOTVCOM: Generating Buzzworthy Comments for Videos

Fuente: arXiv
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Main Authors: Chen, Yuyan, Qian, Yiwen, Yan, Songzhou, Jia, Jiyuan, Li, Zhixu, Xiao, Yanghua, Li, Xiaobo, Yang, Ming, Guo, Qingpei
Format: Preprint
Published: 2024
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author Chen, Yuyan
Qian, Yiwen
Yan, Songzhou
Jia, Jiyuan
Li, Zhixu
Xiao, Yanghua
Li, Xiaobo
Yang, Ming
Guo, Qingpei
author_facet Chen, Yuyan
Qian, Yiwen
Yan, Songzhou
Jia, Jiyuan
Li, Zhixu
Xiao, Yanghua
Li, Xiaobo
Yang, Ming
Guo, Qingpei
contents In the era of social media video platforms, popular ``hot-comments'' play a crucial role in attracting user impressions of short-form videos, making them vital for marketing and branding purpose. However, existing research predominantly focuses on generating descriptive comments or ``danmaku'' in English, offering immediate reactions to specific video moments. Addressing this gap, our study introduces \textsc{HotVCom}, the largest Chinese video hot-comment dataset, comprising 94k diverse videos and 137 million comments. We also present the \texttt{ComHeat} framework, which synergistically integrates visual, auditory, and textual data to generate influential hot-comments on the Chinese video dataset. Empirical evaluations highlight the effectiveness of our framework, demonstrating its excellence on both the newly constructed and existing datasets.
format Preprint
id arxiv_https___arxiv_org_abs_2409_15196
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle HOTVCOM: Generating Buzzworthy Comments for Videos
Chen, Yuyan
Qian, Yiwen
Yan, Songzhou
Jia, Jiyuan
Li, Zhixu
Xiao, Yanghua
Li, Xiaobo
Yang, Ming
Guo, Qingpei
Computer Vision and Pattern Recognition
Artificial Intelligence
In the era of social media video platforms, popular ``hot-comments'' play a crucial role in attracting user impressions of short-form videos, making them vital for marketing and branding purpose. However, existing research predominantly focuses on generating descriptive comments or ``danmaku'' in English, offering immediate reactions to specific video moments. Addressing this gap, our study introduces \textsc{HotVCom}, the largest Chinese video hot-comment dataset, comprising 94k diverse videos and 137 million comments. We also present the \texttt{ComHeat} framework, which synergistically integrates visual, auditory, and textual data to generate influential hot-comments on the Chinese video dataset. Empirical evaluations highlight the effectiveness of our framework, demonstrating its excellence on both the newly constructed and existing datasets.
title HOTVCOM: Generating Buzzworthy Comments for Videos
topic Computer Vision and Pattern Recognition
Artificial Intelligence
url https://arxiv.org/abs/2409.15196