IC Mechanisms for Risk-Averse Advertisers in the Online Advertising System
Fuente:
arXiv
Saved in:
| Main Authors: | Wang, Bingzhe, Qian, Ruohan, Dou, Yuejia, Qi, Qi, Shen, Bo, Li, Changyuan, Zhang, Yixuan, Su, Yixin, Yuan, Xin, liu, Wenqiang, Zou, Bin, Yi, Wen, Guo, Zhi, Li, Shuanglong, Lin, Liu |
|---|---|
| Format: | Preprint |
| Published: |
2024
|
| Subjects: | |
| Online Access: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
Joint Auction in the Online Advertising Market
by: Zhang, Zhen, et al.
Published: (2024)
by: Zhang, Zhen, et al.
Published: (2024)
Risk-Averse and Optimistic Advertiser Incentive Compatibility in Auto-bidding
by: Liaw, Christopher, et al.
Published: (2025)
by: Liaw, Christopher, et al.
Published: (2025)
Hybrid Advertising in the Sponsored Search
by: Zhang, Zhen, et al.
Published: (2025)
by: Zhang, Zhen, et al.
Published: (2025)
Optimal Auction Design in the Joint Advertising
by: Li, Yang, et al.
Published: (2025)
by: Li, Yang, et al.
Published: (2025)
The Animated Advertisement for Sports Electronic Games
by: Abdelaziz, Mohamed
Published: (2015)
by: Abdelaziz, Mohamed
Published: (2015)
Online Advertising with Spatial Interactions
by: Aggarwal, Gagan, et al.
Published: (2026)
by: Aggarwal, Gagan, et al.
Published: (2026)
Contextual Generative Auction with Permutation-level Externalities for Online Advertising
by: Zhu, Ruitao, et al.
Published: (2024)
by: Zhu, Ruitao, et al.
Published: (2024)
Mechanism Design for Quality-Preserving LLM Advertising
by: Han, Jiale, et al.
Published: (2026)
by: Han, Jiale, et al.
Published: (2026)
Efficiency of Proportional Mechanisms in Online Auto-Bidding Advertising
by: Thang, Nguyen Kim
Published: (2026)
by: Thang, Nguyen Kim
Published: (2026)
Auto-bidding and Auctions in Online Advertising: A Survey
by: Aggarwal, Gagan, et al.
Published: (2024)
by: Aggarwal, Gagan, et al.
Published: (2024)
Truthful Aggregation of LLMs with an Application to Online Advertising
by: Soumalias, Ermis, et al.
Published: (2024)
by: Soumalias, Ermis, et al.
Published: (2024)
An Adaptable Budget Planner for Enhancing Budget-Constrained Auto-Bidding in Online Advertising
by: Duan, Zhijian, et al.
Published: (2025)
by: Duan, Zhijian, et al.
Published: (2025)
An Economic Framework for Generative Engines: Advertising or Subscription?
by: Zhang, Luyang, et al.
Published: (2026)
by: Zhang, Luyang, et al.
Published: (2026)
Vulnerabilities of Single-Round Incentive Compatibility in Auto-bidding: Theory and Evidence from ROI-Constrained Online Advertising Markets
by: Li, Juncheng, et al.
Published: (2022)
by: Li, Juncheng, et al.
Published: (2022)
Online Causal Inference for Advertising in Real-Time Bidding Auctions
by: Waisman, Caio, et al.
Published: (2019)
by: Waisman, Caio, et al.
Published: (2019)
Beyond Last-Click: An Optimal Mechanism for Ad Attribution
by: An, Nan, et al.
Published: (2025)
by: An, Nan, et al.
Published: (2025)
Beyond Advertising: Mechanism Design for Platform-Wide Marketing Service "QuanZhanTui"
by: Li, Ningyuan, et al.
Published: (2025)
by: Li, Ningyuan, et al.
Published: (2025)
Optimized Cost Per Click in Online Advertising: A Theoretical Analysis
by: Zhang, Kaichen, et al.
Published: (2024)
by: Zhang, Kaichen, et al.
Published: (2024)
Incentive Effects of a Cut-Off Score: Optimal Contest Design with Transparent Pre-Selection
by: Liu, Hanbing, et al.
Published: (2026)
by: Liu, Hanbing, et al.
Published: (2026)
Optimal Contest Design with Entry Restriction
by: Liu, Hanbing, et al.
Published: (2025)
by: Liu, Hanbing, et al.
Published: (2025)
Dynamic Pricing and Advertising with Demand Learning
by: Agrawal, Shipra, et al.
Published: (2023)
by: Agrawal, Shipra, et al.
Published: (2023)
Bidder Feedback in First-Price Auctions for Video Advertising
by: Lahaie, Sébastien, et al.
Published: (2025)
by: Lahaie, Sébastien, et al.
Published: (2025)
A Practical Guide to Budget Pacing Algorithms in Digital Advertising
by: Chen, Yuanlong
Published: (2025)
by: Chen, Yuanlong
Published: (2025)
Likes, Budgets, and Equilibria: Designing Contests for Socially Optimal Advertising
by: Mandal, Sayantika, et al.
Published: (2025)
by: Mandal, Sayantika, et al.
Published: (2025)
LLM-Auction: Generative Auction towards LLM-Native Advertising
by: Zhao, Chujie, et al.
Published: (2025)
by: Zhao, Chujie, et al.
Published: (2025)
Generative Bid Shading in Real-Time Bidding Advertising
by: Huang, Yinqiu, et al.
Published: (2025)
by: Huang, Yinqiu, et al.
Published: (2025)
Fairness Driven Slot Allocation Problem in Billboard Advertisement
by: Ali, Dildar, et al.
Published: (2025)
by: Ali, Dildar, et al.
Published: (2025)
How Do Digital Advertising Auctions Impact Product Prices?
by: Bergemann, Dirk, et al.
Published: (2023)
by: Bergemann, Dirk, et al.
Published: (2023)
Reach Measurement, Optimization and Frequency Capping In Targeted Online Advertising Under k-Anonymity
by: Gao, Yuan, et al.
Published: (2025)
by: Gao, Yuan, et al.
Published: (2025)
MEBS: Multi-task End-to-end Bid Shading for Multi-slot Display Advertising
by: Gong, Zhen, et al.
Published: (2024)
by: Gong, Zhen, et al.
Published: (2024)
Revenue in First- and Second-Price Display Advertising Auctions: Understanding Markets with Learning Agents
by: Bichler, Martin, et al.
Published: (2023)
by: Bichler, Martin, et al.
Published: (2023)
Cost-Control in Display Advertising: Theory vs Practice
by: Katti, Anoop R, et al.
Published: (2024)
by: Katti, Anoop R, et al.
Published: (2024)
Optimizing Floors in First Price Auctions: an Empirical Study of Yahoo Advertising
by: Alcobendas, Miguel, et al.
Published: (2023)
by: Alcobendas, Miguel, et al.
Published: (2023)
Approximately Bisubmodular Regret Minimization in Billboard and Social Media Advertising
by: Ali, Dildar, et al.
Published: (2025)
by: Ali, Dildar, et al.
Published: (2025)
Bidders' Responses to Auction Format Change in Internet Display Advertising Auctions
by: Goke, Shumpei, et al.
Published: (2021)
by: Goke, Shumpei, et al.
Published: (2021)
Merging Mechanisms for Ads and Organic Items in E-commerce Platforms
by: An, Nan, et al.
Published: (2025)
by: An, Nan, et al.
Published: (2025)
Dynamic Cooperative Strategies in Search Engine Advertising Market: With and Without Retail Competition
by: Li, Huiran, et al.
Published: (2025)
by: Li, Huiran, et al.
Published: (2025)
Digital Gaming and the Advertising Landscape
by: de la Hera, Teresa
Published: (2019)
by: de la Hera, Teresa
Published: (2019)
Fostering Sustainable Cooperation through Strategic Resource Allocation and Utilization on Social Networks
by: Li, Juyi, et al.
Published: (2025)
by: Li, Juyi, et al.
Published: (2025)
Incentive-Aware Multi-Fidelity Optimization for Generative Advertising in Large Language Models
by: Liu, Jiayuan, et al.
Published: (2026)
by: Liu, Jiayuan, et al.
Published: (2026)
Similar Items
-
Joint Auction in the Online Advertising Market
by: Zhang, Zhen, et al.
Published: (2024) -
Risk-Averse and Optimistic Advertiser Incentive Compatibility in Auto-bidding
by: Liaw, Christopher, et al.
Published: (2025) -
Hybrid Advertising in the Sponsored Search
by: Zhang, Zhen, et al.
Published: (2025) -
Optimal Auction Design in the Joint Advertising
by: Li, Yang, et al.
Published: (2025) -
The Animated Advertisement for Sports Electronic Games
by: Abdelaziz, Mohamed
Published: (2015)