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Main Authors: Apte, Mohit, Kale, Ketan, Datar, Pranav, Deshmukh, Pratiksha
Format: Preprint
Published: 2024
Subjects:
Online Access:https://arxiv.org/abs/2411.18261
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author Apte, Mohit
Kale, Ketan
Datar, Pranav
Deshmukh, Pratiksha
author_facet Apte, Mohit
Kale, Ketan
Datar, Pranav
Deshmukh, Pratiksha
contents This paper explores the application of a reinforcement learning (RL) framework using the Q-Learning algorithm to enhance dynamic pricing strategies in the retail sector. Unlike traditional pricing methods, which often rely on static demand models, our RL approach continuously adapts to evolving market dynamics, offering a more flexible and responsive pricing strategy. By creating a simulated retail environment, we demonstrate how RL effectively addresses real-time changes in consumer behavior and market conditions, leading to improved revenue outcomes. Our results illustrate that the RL model not only surpasses traditional methods in terms of revenue generation but also provides insights into the complex interplay of price elasticity and consumer demand. This research underlines the significant potential of applying artificial intelligence in economic decision-making, paving the way for more sophisticated, data-driven pricing models in various commercial domains.
format Preprint
id arxiv_https___arxiv_org_abs_2411_18261
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle Dynamic Retail Pricing via Q-Learning -- A Reinforcement Learning Framework for Enhanced Revenue Management
Apte, Mohit
Kale, Ketan
Datar, Pranav
Deshmukh, Pratiksha
Machine Learning
This paper explores the application of a reinforcement learning (RL) framework using the Q-Learning algorithm to enhance dynamic pricing strategies in the retail sector. Unlike traditional pricing methods, which often rely on static demand models, our RL approach continuously adapts to evolving market dynamics, offering a more flexible and responsive pricing strategy. By creating a simulated retail environment, we demonstrate how RL effectively addresses real-time changes in consumer behavior and market conditions, leading to improved revenue outcomes. Our results illustrate that the RL model not only surpasses traditional methods in terms of revenue generation but also provides insights into the complex interplay of price elasticity and consumer demand. This research underlines the significant potential of applying artificial intelligence in economic decision-making, paving the way for more sophisticated, data-driven pricing models in various commercial domains.
title Dynamic Retail Pricing via Q-Learning -- A Reinforcement Learning Framework for Enhanced Revenue Management
topic Machine Learning
url https://arxiv.org/abs/2411.18261