USM: Unbiased Survey Modeling for Limiting Negative User Experiences in Recommendation Systems

Fuente: arXiv
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Main Authors: Yu, Chenghui, Li, Peiyi, Wu, Haoze, Wen, Yiri, Deng, Bingfeng, Xiong, Hongyu
Format: Preprint
Published: 2024
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author Yu, Chenghui
Li, Peiyi
Wu, Haoze
Wen, Yiri
Deng, Bingfeng
Xiong, Hongyu
author_facet Yu, Chenghui
Li, Peiyi
Wu, Haoze
Wen, Yiri
Deng, Bingfeng
Xiong, Hongyu
contents Reducing negative user experiences is essential for the success of recommendation platforms. Exposing users to inappropriate content could not only adversely affect users' psychological well-beings, but also potentially drive users away from the platform, sabotaging the platform's long-term success. However, recommendation algorithms tend to weigh more heavily on positive feedback signals due to the scarcity of negative ones, which may result in the neglect of valuable negative user feedback. In this paper, we propose an approach aimed at limiting negative user experiences. Our method primarily relies on distributing in-feed surveys to the users, modeling the users' feedback collected from the survey, and integrating the model predictions into the recommendation system. We further enhance the baseline survey model by integrating the Learning Hidden Unit Contributions module and the Squeeze-and-Excitation module. In addition, we strive to resolve the problem of response Bias by applying a survey-submit model; The A/B testing results indicate a reduction in survey sexual rate and survey inappropriate rate, ranging from -1.44\% to -3.9\%. Additionally, we compared our methods against an online baseline that does not incorporate our approach. The results indicate that our approach significantly reduces the report rate and dislike rate by 1\% to 2.27\% compared to the baseline, confirming the effectiveness of our methods in enhancing user experience. After we launched the survey model based our approach on our platform, the model is able to bring reductions of 1.75\%, 2.57\%, 2.06\% on reports, dislikes, survey inappropriate rate, respectively.
format Preprint
id arxiv_https___arxiv_org_abs_2412_10674
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle USM: Unbiased Survey Modeling for Limiting Negative User Experiences in Recommendation Systems
Yu, Chenghui
Li, Peiyi
Wu, Haoze
Wen, Yiri
Deng, Bingfeng
Xiong, Hongyu
Information Retrieval
Artificial Intelligence
Reducing negative user experiences is essential for the success of recommendation platforms. Exposing users to inappropriate content could not only adversely affect users' psychological well-beings, but also potentially drive users away from the platform, sabotaging the platform's long-term success. However, recommendation algorithms tend to weigh more heavily on positive feedback signals due to the scarcity of negative ones, which may result in the neglect of valuable negative user feedback. In this paper, we propose an approach aimed at limiting negative user experiences. Our method primarily relies on distributing in-feed surveys to the users, modeling the users' feedback collected from the survey, and integrating the model predictions into the recommendation system. We further enhance the baseline survey model by integrating the Learning Hidden Unit Contributions module and the Squeeze-and-Excitation module. In addition, we strive to resolve the problem of response Bias by applying a survey-submit model; The A/B testing results indicate a reduction in survey sexual rate and survey inappropriate rate, ranging from -1.44\% to -3.9\%. Additionally, we compared our methods against an online baseline that does not incorporate our approach. The results indicate that our approach significantly reduces the report rate and dislike rate by 1\% to 2.27\% compared to the baseline, confirming the effectiveness of our methods in enhancing user experience. After we launched the survey model based our approach on our platform, the model is able to bring reductions of 1.75\%, 2.57\%, 2.06\% on reports, dislikes, survey inappropriate rate, respectively.
title USM: Unbiased Survey Modeling for Limiting Negative User Experiences in Recommendation Systems
topic Information Retrieval
Artificial Intelligence
url https://arxiv.org/abs/2412.10674