Web Privacy based on Contextual Integrity: Measuring the Collapse of Online Contexts

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Auteurs principaux: Sivan-Sevilla, Ido, Poudel, Parthav
Format: Preprint
Publié: 2024
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author Sivan-Sevilla, Ido
Poudel, Parthav
author_facet Sivan-Sevilla, Ido
Poudel, Parthav
contents The collapse of social contexts has been amplified by digital infrastructures but surprisingly received insufficient attention from Web privacy scholars. Users are persistently identified within and across distinct Web contexts, in varying degrees, through and by different websites and trackers, losing the ability to maintain a fragmented identity. To systematically evaluate this structural privacy harm, we operationalize the theory of Privacy as Contextual Integrity and measure persistent user identification within and between distinct Web contexts. We crawl the top-700 popular websites across the contexts of health, finance, news \& media, LGBTQ, eCommerce, adult, and education websites, for 27 days, and created network graphs to learn how persistent browser identification via third-party cookies and JavaScript fingerprinting is diffused within and between Web contexts. Past work measured Web tracking in bulk, highlighting the volume of trackers and tracking techniques. These measurements miss a crucial privacy implication of Web tracking - the collapse of online contexts. Our findings reveal how persistent browser identification varies between and within contexts, diffusing user IDs to different distances, contrasting known tracking distributions across websites, and conducted as a joint or separate effort via cookie IDs and JS fingerprinting. Our network analysis informs the construction of browsers' storage containers to protect users against real-time context collapse. This is a first modest step in measuring Web privacy as Contextual Integrity, opening new avenues for contextual Web privacy research.
format Preprint
id arxiv_https___arxiv_org_abs_2412_16246
institution arXiv
publishDate 2024
record_format arxiv
spellingShingle Web Privacy based on Contextual Integrity: Measuring the Collapse of Online Contexts
Sivan-Sevilla, Ido
Poudel, Parthav
Cryptography and Security
Computers and Society
Human-Computer Interaction
The collapse of social contexts has been amplified by digital infrastructures but surprisingly received insufficient attention from Web privacy scholars. Users are persistently identified within and across distinct Web contexts, in varying degrees, through and by different websites and trackers, losing the ability to maintain a fragmented identity. To systematically evaluate this structural privacy harm, we operationalize the theory of Privacy as Contextual Integrity and measure persistent user identification within and between distinct Web contexts. We crawl the top-700 popular websites across the contexts of health, finance, news \& media, LGBTQ, eCommerce, adult, and education websites, for 27 days, and created network graphs to learn how persistent browser identification via third-party cookies and JavaScript fingerprinting is diffused within and between Web contexts. Past work measured Web tracking in bulk, highlighting the volume of trackers and tracking techniques. These measurements miss a crucial privacy implication of Web tracking - the collapse of online contexts. Our findings reveal how persistent browser identification varies between and within contexts, diffusing user IDs to different distances, contrasting known tracking distributions across websites, and conducted as a joint or separate effort via cookie IDs and JS fingerprinting. Our network analysis informs the construction of browsers' storage containers to protect users against real-time context collapse. This is a first modest step in measuring Web privacy as Contextual Integrity, opening new avenues for contextual Web privacy research.
title Web Privacy based on Contextual Integrity: Measuring the Collapse of Online Contexts
topic Cryptography and Security
Computers and Society
Human-Computer Interaction
url https://arxiv.org/abs/2412.16246