Harnessing the Potential of Large Language Models in Modern Marketing Management: Applications, Future Directions, and Strategic Recommendations

Fuente: arXiv

Saved in:

Bibliographic Details
Main Authors:	Aghaei, Raha, Kiaei, Ali A., Boush, Mahnaz, Vahidi, Javad, Zavvar, Mohammad, Barzegar, Zeynab, Rofoosheh, Mahan
Format:	Preprint
Published:	2025
Subjects:	Computation and Language
Online Access:	Acceder al recurso
Tags:	Add Tag No Tags, Be the first to tag this record!

Internet

https://arxiv.org/abs/2501.10685