Contextualizing Recommendation Explanations with LLMs: A User Study

Fuente: arXiv
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Main Authors: Feng, Yuanjun, Feuerriegel, Stefan, Shrestha, Yash Raj
Format: Preprint
Published: 2025
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author Feng, Yuanjun
Feuerriegel, Stefan
Shrestha, Yash Raj
author_facet Feng, Yuanjun
Feuerriegel, Stefan
Shrestha, Yash Raj
contents Large language models (LLMs) are increasingly prevalent in recommender systems, where LLMs can be used to generate personalized recommendations. Here, we examine how different LLM-generated explanations for movie recommendations affect users' perceptions of cognitive, affective, and utilitarian needs and consumption intentions. In a pre-registered, between-subject online experiment (N=759) and follow-up interviews (N=30), we compare (a) LLM-generated generic explanations, and (b) LLM-generated contextualized explanations. Our findings show that contextualized explanations (i.e., explanations that incorporate users' past behaviors) effectively meet users' cognitive needs while increasing users' intentions to watch recommended movies. However, adding explanations offers limited benefits in meeting users' utilitarian and affective needs, raising concerns about the proper design and implications of LLM-generated explanations. Qualitative insights from interviews reveal that referencing users' past preferences enhances trust and understanding but can feel excessive if overused. Furthermore, users with more active and positive engagement with the recommender system and movie-watching get substantial gains from contextualized explanations. Overall, our research clarifies how LLM-generated recommendations influence users' motivations and behaviors, providing valuable insights for the future development of user-centric recommender systems, a key element in social media platforms and online ecosystems.
format Preprint
id arxiv_https___arxiv_org_abs_2501_12152
institution arXiv
publishDate 2025
record_format arxiv
spellingShingle Contextualizing Recommendation Explanations with LLMs: A User Study
Feng, Yuanjun
Feuerriegel, Stefan
Shrestha, Yash Raj
Human-Computer Interaction
Large language models (LLMs) are increasingly prevalent in recommender systems, where LLMs can be used to generate personalized recommendations. Here, we examine how different LLM-generated explanations for movie recommendations affect users' perceptions of cognitive, affective, and utilitarian needs and consumption intentions. In a pre-registered, between-subject online experiment (N=759) and follow-up interviews (N=30), we compare (a) LLM-generated generic explanations, and (b) LLM-generated contextualized explanations. Our findings show that contextualized explanations (i.e., explanations that incorporate users' past behaviors) effectively meet users' cognitive needs while increasing users' intentions to watch recommended movies. However, adding explanations offers limited benefits in meeting users' utilitarian and affective needs, raising concerns about the proper design and implications of LLM-generated explanations. Qualitative insights from interviews reveal that referencing users' past preferences enhances trust and understanding but can feel excessive if overused. Furthermore, users with more active and positive engagement with the recommender system and movie-watching get substantial gains from contextualized explanations. Overall, our research clarifies how LLM-generated recommendations influence users' motivations and behaviors, providing valuable insights for the future development of user-centric recommender systems, a key element in social media platforms and online ecosystems.
title Contextualizing Recommendation Explanations with LLMs: A User Study
topic Human-Computer Interaction
url https://arxiv.org/abs/2501.12152