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Main Authors: Cao, Shixiong, Cao, Nan
Format: Preprint
Published: 2025
Subjects:
Online Access:https://arxiv.org/abs/2502.16038
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author Cao, Shixiong
Cao, Nan
author_facet Cao, Shixiong
Cao, Nan
contents In an era of emotionally saturated digital media and information overload, effective communication demands more than clarity and accuracy-it requires emotional awareness. This review introduces the paradigm of emotion-aware design, a framework grounded in the valence-arousal-dominance (VAD) model of affect, which systematically examines how emotional modulation shapes comprehension, memory, and behavior. Drawing on insights from psychology, neuroscience, communication, and design, we show that emotional responses significantly influence how information is perceived, retained, and shared. We further propose a multimodal design space-encompassing text, visuals, audio, and interaction-that enables strategic regulation of emotional dimensions to enhance communication efficacy. By linking emotional dynamics to cognitive outcomes and practical design strategies, this review offers both a conceptual foundation and an applied roadmap for designing emotionally resonant communication across domains such as education, health, media, and public discourse.
format Preprint
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institution arXiv
publishDate 2025
record_format arxiv
spellingShingle Emotion-Aware Design: Modulating Valence, Arousal, and Dominance in Communication via Design
Cao, Shixiong
Cao, Nan
Social and Information Networks
In an era of emotionally saturated digital media and information overload, effective communication demands more than clarity and accuracy-it requires emotional awareness. This review introduces the paradigm of emotion-aware design, a framework grounded in the valence-arousal-dominance (VAD) model of affect, which systematically examines how emotional modulation shapes comprehension, memory, and behavior. Drawing on insights from psychology, neuroscience, communication, and design, we show that emotional responses significantly influence how information is perceived, retained, and shared. We further propose a multimodal design space-encompassing text, visuals, audio, and interaction-that enables strategic regulation of emotional dimensions to enhance communication efficacy. By linking emotional dynamics to cognitive outcomes and practical design strategies, this review offers both a conceptual foundation and an applied roadmap for designing emotionally resonant communication across domains such as education, health, media, and public discourse.
title Emotion-Aware Design: Modulating Valence, Arousal, and Dominance in Communication via Design
topic Social and Information Networks
url https://arxiv.org/abs/2502.16038