Impact of Multi-Platform Social Media Strategy on Sales in E-Commerce

Fuente: arXiv

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Bibliographic Details
Main Authors:	Wang, Xiaoning, Bart, Yakov, Netessine, Serguei, Wu, Lynn
Format:	Preprint
Published:	2025
Subjects:	General Economics Economics
Online Access:	Acceder al recurso
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Internet

https://arxiv.org/abs/2503.09083