Addressing Information Loss and Interaction Collapse: A Dual Enhanced Attention Framework for Feature Interaction

Fuente: arXiv
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Autori principali: Xu, Yi, Lu, Zhiyuan, Li, Xiaochen, Hu, Jinxin, Wen, Hong, Chen, Zulong, Zhang, Yu, Zhang, Jing
Natura: Preprint
Pubblicazione: 2025
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author Xu, Yi
Lu, Zhiyuan
Li, Xiaochen
Hu, Jinxin
Wen, Hong
Chen, Zulong
Zhang, Yu
Zhang, Jing
author_facet Xu, Yi
Lu, Zhiyuan
Li, Xiaochen
Hu, Jinxin
Wen, Hong
Chen, Zulong
Zhang, Yu
Zhang, Jing
contents The Transformer has proven to be a significant approach in feature interaction for CTR prediction, achieving considerable success in previous works. However, it also presents potential challenges in handling feature interactions. Firstly, Transformers may encounter information loss when capturing feature interactions. By relying on inner products to represent pairwise relationships, they compress raw interaction information, which can result in a degradation of fidelity. Secondly, due to the long-tail features distribution, feature fields with low information-abundance embeddings constrain the information abundance of other fields, leading to collapsed embedding matrices. To tackle these issues, we propose a Dual Attention Framework for Enhanced Feature Interaction, known as Dual Enhanced Attention. This framework integrates two attention mechanisms: the Combo-ID attention mechanism and the collapse-avoiding attention mechanism. The Combo-ID attention mechanism directly retains feature interaction pairs to mitigate information loss, while the collapse-avoiding attention mechanism adaptively filters out low information-abundance interaction pairs to prevent interaction collapse. Extensive experiments conducted on industrial datasets have shown the effectiveness of Dual Enhanced Attention.
format Preprint
id arxiv_https___arxiv_org_abs_2503_11233
institution arXiv
publishDate 2025
record_format arxiv
spellingShingle Addressing Information Loss and Interaction Collapse: A Dual Enhanced Attention Framework for Feature Interaction
Xu, Yi
Lu, Zhiyuan
Li, Xiaochen
Hu, Jinxin
Wen, Hong
Chen, Zulong
Zhang, Yu
Zhang, Jing
Information Retrieval
Machine Learning
The Transformer has proven to be a significant approach in feature interaction for CTR prediction, achieving considerable success in previous works. However, it also presents potential challenges in handling feature interactions. Firstly, Transformers may encounter information loss when capturing feature interactions. By relying on inner products to represent pairwise relationships, they compress raw interaction information, which can result in a degradation of fidelity. Secondly, due to the long-tail features distribution, feature fields with low information-abundance embeddings constrain the information abundance of other fields, leading to collapsed embedding matrices. To tackle these issues, we propose a Dual Attention Framework for Enhanced Feature Interaction, known as Dual Enhanced Attention. This framework integrates two attention mechanisms: the Combo-ID attention mechanism and the collapse-avoiding attention mechanism. The Combo-ID attention mechanism directly retains feature interaction pairs to mitigate information loss, while the collapse-avoiding attention mechanism adaptively filters out low information-abundance interaction pairs to prevent interaction collapse. Extensive experiments conducted on industrial datasets have shown the effectiveness of Dual Enhanced Attention.
title Addressing Information Loss and Interaction Collapse: A Dual Enhanced Attention Framework for Feature Interaction
topic Information Retrieval
Machine Learning
url https://arxiv.org/abs/2503.11233