Eye-Tracking and Biometric Feedback in UX Research: Measuring User Engagement and Cognitive Load

Fuente: arXiv
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Main Author: Majumder, Aaditya Shankar
Format: Preprint
Published: 2025
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author Majumder, Aaditya Shankar
author_facet Majumder, Aaditya Shankar
contents User experience research often uses surveys and interviews, which may miss subconscious user interactions. This study explores eye-tracking and biometric feedback as tools to assess user engagement and cognitive load in digital interfaces. These methods measure gaze behavior and bodily responses, providing an objective complement to qualitative insights. Using empirical evidence, practical applications, and advancements from 2023-2025, we present experimental data, describe our methodology, and place our work within foundational and recent literature. We address challenges like data interpretation, ethical issues, and technological integration. These tools are key for advancing UX design in complex digital environments.
format Preprint
id arxiv_https___arxiv_org_abs_2505_21982
institution arXiv
publishDate 2025
record_format arxiv
spellingShingle Eye-Tracking and Biometric Feedback in UX Research: Measuring User Engagement and Cognitive Load
Majumder, Aaditya Shankar
Human-Computer Interaction
User experience research often uses surveys and interviews, which may miss subconscious user interactions. This study explores eye-tracking and biometric feedback as tools to assess user engagement and cognitive load in digital interfaces. These methods measure gaze behavior and bodily responses, providing an objective complement to qualitative insights. Using empirical evidence, practical applications, and advancements from 2023-2025, we present experimental data, describe our methodology, and place our work within foundational and recent literature. We address challenges like data interpretation, ethical issues, and technological integration. These tools are key for advancing UX design in complex digital environments.
title Eye-Tracking and Biometric Feedback in UX Research: Measuring User Engagement and Cognitive Load
topic Human-Computer Interaction
url https://arxiv.org/abs/2505.21982