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Auteurs principaux: Zhang, Shuning, Chen, Han, Wang, Yabo, Xu, Yiqun, Bai, Jiaqi, Wu, Yuanyuan, Li, Shixuan, Yi, Xin, Wang, Chunhui, Li, Hewu
Format: Preprint
Publié: 2025
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Accès en ligne:https://arxiv.org/abs/2508.00652
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author Zhang, Shuning
Chen, Han
Wang, Yabo
Xu, Yiqun
Bai, Jiaqi
Wu, Yuanyuan
Li, Shixuan
Yi, Xin
Wang, Chunhui
Li, Hewu
author_facet Zhang, Shuning
Chen, Han
Wang, Yabo
Xu, Yiqun
Bai, Jiaqi
Wu, Yuanyuan
Li, Shixuan
Yi, Xin
Wang, Chunhui
Li, Hewu
contents Pervasive voice interaction enables deceptive patterns through subtle voice characteristics, yet empirical investigation into this manipulation lags behind, especially within major non-English language contexts. Addressing this gap, our study presents the first systematic investigation into voice characteristic-based dark patterns employing female synthetic voices in Mandarin Chinese. This focus is crucial given the prevalence of female personas in commercial assistants and the prosodic significance in the Chinese language. Guided by the conceptual framework identifying key influencing factors, we systematically evaluate effectiveness variations by manipulating voice characteristics (five characteristics, three intensities) across different scenarios (shopping vs. question-answering) with different commercial aims. A preliminary study (N=24) validated the experimental materials and the main study (N=36) revealed significant behavioral manipulation (up to +2027.6%). Crucially, the analysis showed that effectiveness varied significantly with voice characteristics and scenario, mediated by user perception (of tone, intonation, timbre) and user demographics (individual preferences, though limited demographic impact). These interconnected findings offer evidence-based insights for ethical design.
format Preprint
id arxiv_https___arxiv_org_abs_2508_00652
institution arXiv
publishDate 2025
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spellingShingle The Manipulative Power of Voice Characteristics: Investigating Deceptive Patterns in Mandarin Chinese Female Synthetic Speech
Zhang, Shuning
Chen, Han
Wang, Yabo
Xu, Yiqun
Bai, Jiaqi
Wu, Yuanyuan
Li, Shixuan
Yi, Xin
Wang, Chunhui
Li, Hewu
Human-Computer Interaction
Pervasive voice interaction enables deceptive patterns through subtle voice characteristics, yet empirical investigation into this manipulation lags behind, especially within major non-English language contexts. Addressing this gap, our study presents the first systematic investigation into voice characteristic-based dark patterns employing female synthetic voices in Mandarin Chinese. This focus is crucial given the prevalence of female personas in commercial assistants and the prosodic significance in the Chinese language. Guided by the conceptual framework identifying key influencing factors, we systematically evaluate effectiveness variations by manipulating voice characteristics (five characteristics, three intensities) across different scenarios (shopping vs. question-answering) with different commercial aims. A preliminary study (N=24) validated the experimental materials and the main study (N=36) revealed significant behavioral manipulation (up to +2027.6%). Crucially, the analysis showed that effectiveness varied significantly with voice characteristics and scenario, mediated by user perception (of tone, intonation, timbre) and user demographics (individual preferences, though limited demographic impact). These interconnected findings offer evidence-based insights for ethical design.
title The Manipulative Power of Voice Characteristics: Investigating Deceptive Patterns in Mandarin Chinese Female Synthetic Speech
topic Human-Computer Interaction
url https://arxiv.org/abs/2508.00652