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Amazon Ads Multi-Touch Attribution

Fuente: arXiv
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Bibliographic Details
Main Authors: Lewis, Randall, Zettelmeyer, Florian, Gordon, Brett R., Garib, Cristobal, Hermle, Johannes, Perry, Mike, Romero, Henrique, Schnaidt, German
Format: Preprint
Published: 2025
Subjects:
Econometrics
Online Access:
Acceder al recurso
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Internet

https://arxiv.org/abs/2508.08209

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