MARS: Modality-Aligned Retrieval for Sequence Augmented CTR Prediction

Fuente: arXiv

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Bibliographic Details
Main Authors:	Xiao, Yutian, Wang, Shukuan, Wang, Binhao, Zhang, Zhao, Zhang, Yanze, Liu, Shanqi, Feng, Chao, Li, Xiang, Zhuang, Fuzhen
Format:	Preprint
Published:	2025
Subjects:	Information Retrieval
Online Access:	Acceder al recurso
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Internet

https://arxiv.org/abs/2509.01184