Evaluating and Improving Cultural Awareness of Reward Models for LLM Alignment

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Hauptverfasser: Zhang, Hongbin, Chen, Kehai, Bai, Xuefeng, Xiang, Yang, Zhang, Min
Format: Preprint
Veröffentlicht: 2025
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author Zhang, Hongbin
Chen, Kehai
Bai, Xuefeng
Xiang, Yang
Zhang, Min
author_facet Zhang, Hongbin
Chen, Kehai
Bai, Xuefeng
Xiang, Yang
Zhang, Min
contents Reward models (RMs) are crucial for aligning large language models (LLMs) with diverse cultures. Consequently, evaluating their cultural awareness is essential for further advancing global alignment of LLMs. However, existing RM evaluations fall short in assessing cultural awareness due to the scarcity of culturally relevant evaluation datasets. To fill this gap, we propose Cultural Awareness Reward modeling Benchmark (CARB), covering 10 distinct cultures across 4 cultural domains. Our extensive evaluation of state-of-the-art RMs reveals their deficiencies in modeling cultural awareness and demonstrates a positive correlation between performance on CARB and downstream multilingual cultural alignment tasks. Further analysis identifies the spurious correlations within culture-aware reward modeling, wherein RM's scoring relies predominantly on surface-level features rather than authentic cultural nuance understanding. To address these, we propose Think-as-Locals to elicit deeper culturally grounded reasoning from generative RMs via reinforcement learning from verifiable rewards (RLVR) and employ well-designed rewards to ensure accurate preference judgments and high-quality structured evaluation criteria generation. Experimental results validate its efficacy in mitigating spurious features interference and advancing culture-aware reward modeling.
format Preprint
id arxiv_https___arxiv_org_abs_2509_21798
institution arXiv
publishDate 2025
record_format arxiv
spellingShingle Evaluating and Improving Cultural Awareness of Reward Models for LLM Alignment
Zhang, Hongbin
Chen, Kehai
Bai, Xuefeng
Xiang, Yang
Zhang, Min
Computation and Language
Artificial Intelligence
Reward models (RMs) are crucial for aligning large language models (LLMs) with diverse cultures. Consequently, evaluating their cultural awareness is essential for further advancing global alignment of LLMs. However, existing RM evaluations fall short in assessing cultural awareness due to the scarcity of culturally relevant evaluation datasets. To fill this gap, we propose Cultural Awareness Reward modeling Benchmark (CARB), covering 10 distinct cultures across 4 cultural domains. Our extensive evaluation of state-of-the-art RMs reveals their deficiencies in modeling cultural awareness and demonstrates a positive correlation between performance on CARB and downstream multilingual cultural alignment tasks. Further analysis identifies the spurious correlations within culture-aware reward modeling, wherein RM's scoring relies predominantly on surface-level features rather than authentic cultural nuance understanding. To address these, we propose Think-as-Locals to elicit deeper culturally grounded reasoning from generative RMs via reinforcement learning from verifiable rewards (RLVR) and employ well-designed rewards to ensure accurate preference judgments and high-quality structured evaluation criteria generation. Experimental results validate its efficacy in mitigating spurious features interference and advancing culture-aware reward modeling.
title Evaluating and Improving Cultural Awareness of Reward Models for LLM Alignment
topic Computation and Language
Artificial Intelligence
url https://arxiv.org/abs/2509.21798