"I Don't Think RAI Applies to My Model'' -- Engaging Non-champions with Sticky Stories for Responsible AI Work

Fuente: arXiv
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Auteurs principaux: Nahar, Nadia, Yang, Chenyang, Chen, Yanxin, Deng, Wesley Hanwen, Holstein, Ken, Eslami, Motahhare, Kästner, Christian
Format: Preprint
Publié: 2025
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author Nahar, Nadia
Yang, Chenyang
Chen, Yanxin
Deng, Wesley Hanwen
Holstein, Ken
Eslami, Motahhare
Kästner, Christian
author_facet Nahar, Nadia
Yang, Chenyang
Chen, Yanxin
Deng, Wesley Hanwen
Holstein, Ken
Eslami, Motahhare
Kästner, Christian
contents Responsible AI (RAI) tools -- checklists, templates, and governance processes -- often engage RAI champions, individuals intrinsically motivated to advocate ethical practices, but fail to reach non-champions, who frequently dismiss them as bureaucratic tasks. To explore this gap, we shadowed meetings and interviewed data scientists at an organization, finding that practitioners perceived RAI as irrelevant to their work. Building on these insights and theoretical foundations, we derived design principles for engaging non-champions, and introduced sticky stories -- narratives of unexpected ML harms designed to be concrete, severe, surprising, diverse, and relevant, unlike widely circulated media to which practitioners are desensitized. Using a compound AI system, we generated and evaluated sticky stories through human and LLM assessments at scale, confirming they embodied the intended qualities. In a study with 29 practitioners, we found that, compared to regular stories, sticky stories significantly increased time spent on harm identification, broadened the range of harms recognized, and fostered deeper reflection.
format Preprint
id arxiv_https___arxiv_org_abs_2509_22858
institution arXiv
publishDate 2025
record_format arxiv
spellingShingle "I Don't Think RAI Applies to My Model'' -- Engaging Non-champions with Sticky Stories for Responsible AI Work
Nahar, Nadia
Yang, Chenyang
Chen, Yanxin
Deng, Wesley Hanwen
Holstein, Ken
Eslami, Motahhare
Kästner, Christian
Human-Computer Interaction
Responsible AI (RAI) tools -- checklists, templates, and governance processes -- often engage RAI champions, individuals intrinsically motivated to advocate ethical practices, but fail to reach non-champions, who frequently dismiss them as bureaucratic tasks. To explore this gap, we shadowed meetings and interviewed data scientists at an organization, finding that practitioners perceived RAI as irrelevant to their work. Building on these insights and theoretical foundations, we derived design principles for engaging non-champions, and introduced sticky stories -- narratives of unexpected ML harms designed to be concrete, severe, surprising, diverse, and relevant, unlike widely circulated media to which practitioners are desensitized. Using a compound AI system, we generated and evaluated sticky stories through human and LLM assessments at scale, confirming they embodied the intended qualities. In a study with 29 practitioners, we found that, compared to regular stories, sticky stories significantly increased time spent on harm identification, broadened the range of harms recognized, and fostered deeper reflection.
title "I Don't Think RAI Applies to My Model'' -- Engaging Non-champions with Sticky Stories for Responsible AI Work
topic Human-Computer Interaction
url https://arxiv.org/abs/2509.22858