Price discrimination, algorithmic decision-making, and European non-discrimination law

Fuente: arXiv
Salvato in:
Dettagli Bibliografici
Autore principale: Borgesius, Frederik Zuiderveen
Natura: Preprint
Pubblicazione: 2025
Soggetti:
Accesso online:
Tags: Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne!!
_version_ 1866915520096239616
author Borgesius, Frederik Zuiderveen
author_facet Borgesius, Frederik Zuiderveen
contents Our society can benefit immensely from algorithmic decision-making and similar types of artificial intelligence. But algorithmic decision-making can also have discriminatory effects. This paper examines that problem, using online price differentiation as an example of algorithmic decision-making. With online price differentiation, a company charges different people different prices for identical products, based on information the company has about those people. The main question in this paper is: to what extent can non-discrimination law protect people against online price differentiation? The paper shows that online price differentiation and algorithmic decision-making could lead to indirect discrimination, for instance harming people with a certain ethnicity. Indirect discrimination occurs when a practice is neutral at first glance, but ends up discriminating against people with a protected characteristic, such as ethnicity. In principle, non-discrimination law prohibits indirect discrimination. The paper also shows, however, that non-discrimination law has flaws when applied to algorithmic decision-making. For instance, algorithmic discrimination can remain hidden: people may not realise that they are being discriminated against. And many types of unfair - some might say discriminatory - algorithmic decisions are outside the scope of current non-discrimination law.
format Preprint
id arxiv_https___arxiv_org_abs_2509_23851
institution arXiv
publishDate 2025
record_format arxiv
spellingShingle Price discrimination, algorithmic decision-making, and European non-discrimination law
Borgesius, Frederik Zuiderveen
Computers and Society
Our society can benefit immensely from algorithmic decision-making and similar types of artificial intelligence. But algorithmic decision-making can also have discriminatory effects. This paper examines that problem, using online price differentiation as an example of algorithmic decision-making. With online price differentiation, a company charges different people different prices for identical products, based on information the company has about those people. The main question in this paper is: to what extent can non-discrimination law protect people against online price differentiation? The paper shows that online price differentiation and algorithmic decision-making could lead to indirect discrimination, for instance harming people with a certain ethnicity. Indirect discrimination occurs when a practice is neutral at first glance, but ends up discriminating against people with a protected characteristic, such as ethnicity. In principle, non-discrimination law prohibits indirect discrimination. The paper also shows, however, that non-discrimination law has flaws when applied to algorithmic decision-making. For instance, algorithmic discrimination can remain hidden: people may not realise that they are being discriminated against. And many types of unfair - some might say discriminatory - algorithmic decisions are outside the scope of current non-discrimination law.
title Price discrimination, algorithmic decision-making, and European non-discrimination law
topic Computers and Society
url https://arxiv.org/abs/2509.23851