RIA: A Ranking-Infused Approach for Optimized listwise CTR Prediction

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Hauptverfasser: Zhang, Guoxiao, Qu, Tan, Li, Ao, Ni, DongLin, Xie, Qianlong, Wang, Xingxing
Format: Preprint
Veröffentlicht: 2025
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author Zhang, Guoxiao
Qu, Tan
Li, Ao
Ni, DongLin
Xie, Qianlong
Wang, Xingxing
author_facet Zhang, Guoxiao
Qu, Tan
Li, Ao
Ni, DongLin
Xie, Qianlong
Wang, Xingxing
contents Reranking improves recommendation quality by modeling item interactions. However, existing methods often decouple ranking and reranking, leading to weak listwise evaluation models that suffer from combinatorial sparsity and limited representational power under strict latency constraints. In this paper, we propose RIA (Ranking-Infused Architecture), a unified, end-to-end framework that seamlessly integrates pointwise and listwise evaluation. RIA introduces four key components: (1) the User and Candidate DualTransformer (UCDT) for fine-grained user-item-context modeling; (2) the Context-aware User History and Target (CUHT) module for position-sensitive preference learning; (3) the Listwise Multi-HSTU (LMH) module to capture hierarchical item dependencies; and (4) the Embedding Cache (EC) module to bridge efficiency and effectiveness during inference. By sharing representations across ranking and reranking, RIA enables rich contextual knowledge transfer while maintaining low latency. Extensive experiments show that RIA outperforms state-of-the-art models on both public and industrial datasets, achieving significant gains in AUC and LogLoss. Deployed in Meituan advertising system, RIA yields a +1.69% improvement in Click-Through Rate (CTR) and a +4.54% increase in Cost Per Mille (CPM) in online A/B tests.
format Preprint
id arxiv_https___arxiv_org_abs_2511_21394
institution arXiv
publishDate 2025
record_format arxiv
spellingShingle RIA: A Ranking-Infused Approach for Optimized listwise CTR Prediction
Zhang, Guoxiao
Qu, Tan
Li, Ao
Ni, DongLin
Xie, Qianlong
Wang, Xingxing
Information Retrieval
Artificial Intelligence
Reranking improves recommendation quality by modeling item interactions. However, existing methods often decouple ranking and reranking, leading to weak listwise evaluation models that suffer from combinatorial sparsity and limited representational power under strict latency constraints. In this paper, we propose RIA (Ranking-Infused Architecture), a unified, end-to-end framework that seamlessly integrates pointwise and listwise evaluation. RIA introduces four key components: (1) the User and Candidate DualTransformer (UCDT) for fine-grained user-item-context modeling; (2) the Context-aware User History and Target (CUHT) module for position-sensitive preference learning; (3) the Listwise Multi-HSTU (LMH) module to capture hierarchical item dependencies; and (4) the Embedding Cache (EC) module to bridge efficiency and effectiveness during inference. By sharing representations across ranking and reranking, RIA enables rich contextual knowledge transfer while maintaining low latency. Extensive experiments show that RIA outperforms state-of-the-art models on both public and industrial datasets, achieving significant gains in AUC and LogLoss. Deployed in Meituan advertising system, RIA yields a +1.69% improvement in Click-Through Rate (CTR) and a +4.54% increase in Cost Per Mille (CPM) in online A/B tests.
title RIA: A Ranking-Infused Approach for Optimized listwise CTR Prediction
topic Information Retrieval
Artificial Intelligence
url https://arxiv.org/abs/2511.21394