Emergent Persuasion: Will LLMs Persuade Without Being Prompted?

Fuente: arXiv
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Auteurs principaux: Chang, Vincent, Ho, Thee, Dev, Sunishchal, Zhu, Kevin, Feng, Shi, Pelrine, Kellin, Kowal, Matthew
Format: Preprint
Publié: 2025
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author Chang, Vincent
Ho, Thee
Dev, Sunishchal
Zhu, Kevin
Feng, Shi
Pelrine, Kellin
Kowal, Matthew
author_facet Chang, Vincent
Ho, Thee
Dev, Sunishchal
Zhu, Kevin
Feng, Shi
Pelrine, Kellin
Kowal, Matthew
contents With the wide-scale adoption of conversational AI systems, AI are now able to exert unprecedented influence on human opinion and beliefs. Recent work has shown that many Large Language Models (LLMs) comply with requests to persuade users into harmful beliefs or actions when prompted and that model persuasiveness increases with model scale. However, this prior work looked at persuasion from the threat model of $\textit{misuse}$ (i.e., a bad actor asking an LLM to persuade). In this paper, we instead aim to answer the following question: Under what circumstances would models persuade $\textit{without being explicitly prompted}$, which would shape how concerned we should be about such emergent persuasion risks. To achieve this, we study unprompted persuasion under two scenarios: (i) when the model is steered (through internal activation steering) along persona traits, and (ii) when the model is supervised-finetuned (SFT) to exhibit the same traits. We showed that steering towards traits, both related to persuasion and unrelated, does not reliably increase models' tendency to persuade unprompted, however, SFT does. Moreover, SFT on general persuasion datasets containing solely benign topics admits a model that has a higher propensity to persuade on controversial and harmful topics--showing that emergent harmful persuasion can arise and should be studied further.
format Preprint
id arxiv_https___arxiv_org_abs_2512_22201
institution arXiv
publishDate 2025
record_format arxiv
spellingShingle Emergent Persuasion: Will LLMs Persuade Without Being Prompted?
Chang, Vincent
Ho, Thee
Dev, Sunishchal
Zhu, Kevin
Feng, Shi
Pelrine, Kellin
Kowal, Matthew
Artificial Intelligence
With the wide-scale adoption of conversational AI systems, AI are now able to exert unprecedented influence on human opinion and beliefs. Recent work has shown that many Large Language Models (LLMs) comply with requests to persuade users into harmful beliefs or actions when prompted and that model persuasiveness increases with model scale. However, this prior work looked at persuasion from the threat model of $\textit{misuse}$ (i.e., a bad actor asking an LLM to persuade). In this paper, we instead aim to answer the following question: Under what circumstances would models persuade $\textit{without being explicitly prompted}$, which would shape how concerned we should be about such emergent persuasion risks. To achieve this, we study unprompted persuasion under two scenarios: (i) when the model is steered (through internal activation steering) along persona traits, and (ii) when the model is supervised-finetuned (SFT) to exhibit the same traits. We showed that steering towards traits, both related to persuasion and unrelated, does not reliably increase models' tendency to persuade unprompted, however, SFT does. Moreover, SFT on general persuasion datasets containing solely benign topics admits a model that has a higher propensity to persuade on controversial and harmful topics--showing that emergent harmful persuasion can arise and should be studied further.
title Emergent Persuasion: Will LLMs Persuade Without Being Prompted?
topic Artificial Intelligence
url https://arxiv.org/abs/2512.22201