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Autores principales: Incerti, Trevor, Elkobi, Jonathan, Mattingly, Daniel
Formato: Preprint
Publicado: 2026
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Acceso en línea:https://arxiv.org/abs/2601.14118
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author Incerti, Trevor
Elkobi, Jonathan
Mattingly, Daniel
author_facet Incerti, Trevor
Elkobi, Jonathan
Mattingly, Daniel
contents How do authoritarian regimes strengthen global support for nondemocratic political systems? Roughly half of the users of the social media platform TikTok report getting news from social media influencers. Against this backdrop, authoritarian regimes have increasingly outsourced content creation to these influencers. To gain understanding of the extent of this phenomenon and the persuasive capabilities of these influencers, we collect comprehensive data on pro-China influencers on TikTok. We show that pro-China influencers have more engagement than state media. We then create a realistic clone of the TikTok app, and conduct a randomized experiment in which over 8,500 Americans are recruited to use this app and view a random sample of actual TikTok content. We show that pro-China foreign influencers are strikingly effective at increasing favorability toward China, while traditional Chinese state media causes backlash. The findings highlight the importance of influencers in shaping global public opinion.
format Preprint
id arxiv_https___arxiv_org_abs_2601_14118
institution arXiv
publishDate 2026
record_format arxiv
spellingShingle Foreign influencer operations: How TikTok shapes American perceptions of China
Incerti, Trevor
Elkobi, Jonathan
Mattingly, Daniel
General Economics
Economics
How do authoritarian regimes strengthen global support for nondemocratic political systems? Roughly half of the users of the social media platform TikTok report getting news from social media influencers. Against this backdrop, authoritarian regimes have increasingly outsourced content creation to these influencers. To gain understanding of the extent of this phenomenon and the persuasive capabilities of these influencers, we collect comprehensive data on pro-China influencers on TikTok. We show that pro-China influencers have more engagement than state media. We then create a realistic clone of the TikTok app, and conduct a randomized experiment in which over 8,500 Americans are recruited to use this app and view a random sample of actual TikTok content. We show that pro-China foreign influencers are strikingly effective at increasing favorability toward China, while traditional Chinese state media causes backlash. The findings highlight the importance of influencers in shaping global public opinion.
title Foreign influencer operations: How TikTok shapes American perceptions of China
topic General Economics
Economics
url https://arxiv.org/abs/2601.14118