UniGRec: Unified Generative Recommendation with Soft Identifiers for End-to-End Optimization

Fuente: arXiv
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Hauptverfasser: Li, Jialei, Zhang, Yang, Bai, Yimeng, Zhu, Shuai, Xue, Ziqi, Zhao, Xiaoyan, Wang, Dingxian, Yang, Frank, Rabinovich, Andrew, He, Xiangnan
Format: Preprint
Veröffentlicht: 2026
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author Li, Jialei
Zhang, Yang
Bai, Yimeng
Zhu, Shuai
Xue, Ziqi
Zhao, Xiaoyan
Wang, Dingxian
Yang, Frank
Rabinovich, Andrew
He, Xiangnan
author_facet Li, Jialei
Zhang, Yang
Bai, Yimeng
Zhu, Shuai
Xue, Ziqi
Zhao, Xiaoyan
Wang, Dingxian
Yang, Frank
Rabinovich, Andrew
He, Xiangnan
contents Generative recommendation has recently emerged as a transformative paradigm that directly generates target items, surpassing traditional cascaded approaches. It typically involves two components: a tokenizer that learns item identifiers and a recommender trained on them. Existing methods often decouple tokenization from recommendation or rely on asynchronous alternating optimization, limiting full end-to-end alignment. To address this, we unify the tokenizer and recommender under the ultimate recommendation objective via differentiable soft item identifiers, enabling joint end-to-end training. However, this introduces three challenges: training-inference discrepancy due to soft-to-hard mismatch, item identifier collapse from codeword usage imbalance, and collaborative signal deficiency due to an overemphasis on fine-grained token-level semantics. To tackle these challenges, we propose UniGRec, a unified generative recommendation framework that addresses them from three perspectives. UniGRec employs Annealed Inference Alignment during tokenization to smoothly bridge soft training and hard inference, a Codeword Uniformity Regularization to prevent identifier collapse and encourage codebook diversity, and a Dual Collaborative Distillation mechanism that distills collaborative priors from a lightweight teacher model to jointly guide both the tokenizer and the recommender. Extensive experiments on real-world datasets demonstrate that UniGRec consistently outperforms state-of-the-art baseline methods. Our codes are available at https://github.com/Jialei-03/UniGRec.
format Preprint
id arxiv_https___arxiv_org_abs_2601_17438
institution arXiv
publishDate 2026
record_format arxiv
spellingShingle UniGRec: Unified Generative Recommendation with Soft Identifiers for End-to-End Optimization
Li, Jialei
Zhang, Yang
Bai, Yimeng
Zhu, Shuai
Xue, Ziqi
Zhao, Xiaoyan
Wang, Dingxian
Yang, Frank
Rabinovich, Andrew
He, Xiangnan
Information Retrieval
Machine Learning
H.3.3
Generative recommendation has recently emerged as a transformative paradigm that directly generates target items, surpassing traditional cascaded approaches. It typically involves two components: a tokenizer that learns item identifiers and a recommender trained on them. Existing methods often decouple tokenization from recommendation or rely on asynchronous alternating optimization, limiting full end-to-end alignment. To address this, we unify the tokenizer and recommender under the ultimate recommendation objective via differentiable soft item identifiers, enabling joint end-to-end training. However, this introduces three challenges: training-inference discrepancy due to soft-to-hard mismatch, item identifier collapse from codeword usage imbalance, and collaborative signal deficiency due to an overemphasis on fine-grained token-level semantics. To tackle these challenges, we propose UniGRec, a unified generative recommendation framework that addresses them from three perspectives. UniGRec employs Annealed Inference Alignment during tokenization to smoothly bridge soft training and hard inference, a Codeword Uniformity Regularization to prevent identifier collapse and encourage codebook diversity, and a Dual Collaborative Distillation mechanism that distills collaborative priors from a lightweight teacher model to jointly guide both the tokenizer and the recommender. Extensive experiments on real-world datasets demonstrate that UniGRec consistently outperforms state-of-the-art baseline methods. Our codes are available at https://github.com/Jialei-03/UniGRec.
title UniGRec: Unified Generative Recommendation with Soft Identifiers for End-to-End Optimization
topic Information Retrieval
Machine Learning
H.3.3
url https://arxiv.org/abs/2601.17438