Awakening Dormant Users: Generative Recommendation with Counterfactual Functional Role Reasoning
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arXiv
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| Main Authors: | Luo, Huishi, Li, Shuokai, Yang, Hanchen, Sun, Zhongbo, Ding, Haojie, Zhang, Boheng, Cai, Zijia, Qian, Renliang, Yang, Fan, Gao, Tingting, Lei, Chenyi, Ou, Wenwu, Zhuang, Fuzhen |
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| Format: | Preprint |
| Published: |
2026
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