Scaling Search Relevance: Augmenting App Store Ranking with LLM-Generated Judgments

Fuente: arXiv
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Auteurs principaux: Christakopoulou, Evangelia, Patel, Vivekkumar, Velaga, Hemanth, Gaikwad, Sandip, Suchter, Sean, Sundaranatha, Venkat
Format: Preprint
Publié: 2026
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author Christakopoulou, Evangelia
Patel, Vivekkumar
Velaga, Hemanth
Gaikwad, Sandip
Suchter, Sean
Sundaranatha, Venkat
author_facet Christakopoulou, Evangelia
Patel, Vivekkumar
Velaga, Hemanth
Gaikwad, Sandip
Suchter, Sean
Sundaranatha, Venkat
contents Large-scale commercial search systems optimize for relevance to drive successful sessions that help users find what they are looking for. To maximize relevance, we leverage two complementary objectives: behavioral relevance (results users tend to click or download) and textual relevance (a result's semantic fit to the query). A persistent challenge is the scarcity of expert-provided textual relevance labels relative to abundant behavioral relevance labels. We first address this by systematically evaluating LLM configurations, finding that a specialized, fine-tuned model significantly outperforms a much larger pre-trained one in providing highly relevant labels. Using this optimal model as a force multiplier, we generate millions of textual relevance labels to overcome the data scarcity. We show that augmenting our production ranker with these textual relevance labels leads to a significant outward shift of the Pareto frontier: offline NDCG improves for behavioral relevance while simultaneously increasing for textual relevance. These offline gains were validated by a worldwide A/B test on the App Store ranker, which demonstrated a statistically significant +0.24% increase in conversion rate, with the most substantial performance gains occurring in tail queries, where the new textual relevance labels provide a robust signal in the absence of reliable behavioral relevance labels.
format Preprint
id arxiv_https___arxiv_org_abs_2602_23234
institution arXiv
publishDate 2026
record_format arxiv
spellingShingle Scaling Search Relevance: Augmenting App Store Ranking with LLM-Generated Judgments
Christakopoulou, Evangelia
Patel, Vivekkumar
Velaga, Hemanth
Gaikwad, Sandip
Suchter, Sean
Sundaranatha, Venkat
Information Retrieval
Artificial Intelligence
Machine Learning
Large-scale commercial search systems optimize for relevance to drive successful sessions that help users find what they are looking for. To maximize relevance, we leverage two complementary objectives: behavioral relevance (results users tend to click or download) and textual relevance (a result's semantic fit to the query). A persistent challenge is the scarcity of expert-provided textual relevance labels relative to abundant behavioral relevance labels. We first address this by systematically evaluating LLM configurations, finding that a specialized, fine-tuned model significantly outperforms a much larger pre-trained one in providing highly relevant labels. Using this optimal model as a force multiplier, we generate millions of textual relevance labels to overcome the data scarcity. We show that augmenting our production ranker with these textual relevance labels leads to a significant outward shift of the Pareto frontier: offline NDCG improves for behavioral relevance while simultaneously increasing for textual relevance. These offline gains were validated by a worldwide A/B test on the App Store ranker, which demonstrated a statistically significant +0.24% increase in conversion rate, with the most substantial performance gains occurring in tail queries, where the new textual relevance labels provide a robust signal in the absence of reliable behavioral relevance labels.
title Scaling Search Relevance: Augmenting App Store Ranking with LLM-Generated Judgments
topic Information Retrieval
Artificial Intelligence
Machine Learning
url https://arxiv.org/abs/2602.23234