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Main Authors: Yu, Ruizhi, Zhong, Keyang, Liu, Peng, Wu, Qi, Zhang, Haoran, Zhang, Yanhao, Chen, Chen, Lu, Haonan
Format: Preprint
Published: 2026
Subjects:
Online Access:https://arxiv.org/abs/2603.18649
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author Yu, Ruizhi
Zhong, Keyang
Liu, Peng
Wu, Qi
Zhang, Haoran
Zhang, Yanhao
Chen, Chen
Lu, Haonan
author_facet Yu, Ruizhi
Zhong, Keyang
Liu, Peng
Wu, Qi
Zhang, Haoran
Zhang, Yanhao
Chen, Chen
Lu, Haonan
contents Live streaming commerce has become a prominent form of broadcasting in the modern era. To facilitate more efficient and convenient product promotions for streamers, we present Click-to-Ask, an AI-driven assistant for live streaming commerce with complementary offline and online components. The offline module processes diverse multimodal product information, transforming complex inputs into structured product data and generating compliant promotional copywriting. During live broadcasts, the online module enables real-time responses to viewer inquiries by allowing streamers to click on questions and leveraging both the structured product information generated by the offline module and an event-level historical memory maintained in a streaming architecture. This system significantly reduces the time needed for promotional preparation, enhances content engagement, and enables prompt interaction with audience inquiries, ultimately improving the effectiveness of live streaming commerce. On our collected dataset of TikTok live stream frames, the proposed method achieves a Question Recognition Accuracy of 0.913 and a Response Quality score of 0.876, demonstrating considerable potential for practical application. The video demonstration can be viewed here: https://www.youtube.com/shorts/mWIXK-SWhiE.
format Preprint
id arxiv_https___arxiv_org_abs_2603_18649
institution arXiv
publishDate 2026
record_format arxiv
spellingShingle Click-to-Ask: An AI Live Streaming Assistant with Offline Copywriting and Online Interactive QA
Yu, Ruizhi
Zhong, Keyang
Liu, Peng
Wu, Qi
Zhang, Haoran
Zhang, Yanhao
Chen, Chen
Lu, Haonan
Computer Vision and Pattern Recognition
Live streaming commerce has become a prominent form of broadcasting in the modern era. To facilitate more efficient and convenient product promotions for streamers, we present Click-to-Ask, an AI-driven assistant for live streaming commerce with complementary offline and online components. The offline module processes diverse multimodal product information, transforming complex inputs into structured product data and generating compliant promotional copywriting. During live broadcasts, the online module enables real-time responses to viewer inquiries by allowing streamers to click on questions and leveraging both the structured product information generated by the offline module and an event-level historical memory maintained in a streaming architecture. This system significantly reduces the time needed for promotional preparation, enhances content engagement, and enables prompt interaction with audience inquiries, ultimately improving the effectiveness of live streaming commerce. On our collected dataset of TikTok live stream frames, the proposed method achieves a Question Recognition Accuracy of 0.913 and a Response Quality score of 0.876, demonstrating considerable potential for practical application. The video demonstration can be viewed here: https://www.youtube.com/shorts/mWIXK-SWhiE.
title Click-to-Ask: An AI Live Streaming Assistant with Offline Copywriting and Online Interactive QA
topic Computer Vision and Pattern Recognition
url https://arxiv.org/abs/2603.18649