LoopCTR: Unlocking the Loop Scaling Power for Click-Through Rate Prediction

Fuente: arXiv
Saved in:
Bibliographic Details
Main Authors: Tang, Jiakai, Zhang, Runfeng, Wang, Weiqiu, Liu, Yifei, Wang, Chuan, Chen, Xu, Yang, Yeqiu, Wu, Jian, Jiang, Yuning, Zheng, Bo
Format: Preprint
Published: 2026
Subjects:
Online Access:
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1866913051302690816
author Tang, Jiakai
Zhang, Runfeng
Wang, Weiqiu
Liu, Yifei
Wang, Chuan
Chen, Xu
Yang, Yeqiu
Wu, Jian
Jiang, Yuning
Zheng, Bo
author_facet Tang, Jiakai
Zhang, Runfeng
Wang, Weiqiu
Liu, Yifei
Wang, Chuan
Chen, Xu
Yang, Yeqiu
Wu, Jian
Jiang, Yuning
Zheng, Bo
contents Scaling Transformer-based click-through rate (CTR) models by stacking more parameters brings growing computational and storage overhead, creating a widening gap between scaling ambitions and the stringent industrial deployment constraints. We propose LoopCTR, which introduces a loop scaling paradigm that increases training-time computation through recursive reuse of shared model layers, decoupling computation from parameter growth. LoopCTR adopts a sandwich architecture enhanced with Hyper-Connected Residuals and Mixture-of-Experts, and employs process supervision at every loop depth to encode multi-loop benefits into the shared parameters. This enables a train-multi-loop, infer-zero-loop strategy where a single forward pass without any loop already outperforms all baselines. Experiments on three public benchmarks and one industrial dataset demonstrate state-of-the-art performance. Oracle analysis further reveals 0.02--0.04 AUC of untapped headroom, with models trained with fewer loops exhibiting higher oracle ceilings, pointing to a promising frontier for adaptive inference.
format Preprint
id arxiv_https___arxiv_org_abs_2604_19550
institution arXiv
publishDate 2026
record_format arxiv
spellingShingle LoopCTR: Unlocking the Loop Scaling Power for Click-Through Rate Prediction
Tang, Jiakai
Zhang, Runfeng
Wang, Weiqiu
Liu, Yifei
Wang, Chuan
Chen, Xu
Yang, Yeqiu
Wu, Jian
Jiang, Yuning
Zheng, Bo
Information Retrieval
Scaling Transformer-based click-through rate (CTR) models by stacking more parameters brings growing computational and storage overhead, creating a widening gap between scaling ambitions and the stringent industrial deployment constraints. We propose LoopCTR, which introduces a loop scaling paradigm that increases training-time computation through recursive reuse of shared model layers, decoupling computation from parameter growth. LoopCTR adopts a sandwich architecture enhanced with Hyper-Connected Residuals and Mixture-of-Experts, and employs process supervision at every loop depth to encode multi-loop benefits into the shared parameters. This enables a train-multi-loop, infer-zero-loop strategy where a single forward pass without any loop already outperforms all baselines. Experiments on three public benchmarks and one industrial dataset demonstrate state-of-the-art performance. Oracle analysis further reveals 0.02--0.04 AUC of untapped headroom, with models trained with fewer loops exhibiting higher oracle ceilings, pointing to a promising frontier for adaptive inference.
title LoopCTR: Unlocking the Loop Scaling Power for Click-Through Rate Prediction
topic Information Retrieval
url https://arxiv.org/abs/2604.19550