User-Centered Design of Hyperlocal Communication Platforms: Insights from the Design and Evaluation of KUBO

Fuente: arXiv
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Autores principales: Evangelista, Eljohn, Cea, Alyssa, Balitaan, Axel, Diala, Clark Vince, Cruz, Jamlech Iram Gojo
Formato: Preprint
Publicado: 2026
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author Evangelista, Eljohn
Cea, Alyssa
Balitaan, Axel
Diala, Clark Vince
Cruz, Jamlech Iram Gojo
author_facet Evangelista, Eljohn
Cea, Alyssa
Balitaan, Axel
Diala, Clark Vince
Cruz, Jamlech Iram Gojo
contents Effective hyperlocal communication is critical in the Philippines, where delayed or algorithm-filtered updates can leave residents uninformed about emergency advisories and community events. We conducted a user-centered study consisting of contextual inquiry and semi-structured interviews to identify four key barriers: delayed alerts, algorithm-driven noise, language gaps, and digital divides. Guided by these insights, we designed KUBO (Kumunidad at Balitang Opisyal), a prototype that integrates a home module for verified local government unit advisories and curated headlines, and a community module for resident-powered neighborhood reports and discussions. Using a within-subjects evaluation design, KUBO significantly reduced task completion times (p-value < 0.001), improved information recall on post-task quizzes (p-value = 0.010), and yielded higher user satisfaction ratings for ease of use, overall satisfaction, and perceived effectiveness compared to Facebook, the commonly used communication platform in the Philippines. These results demonstrate that a dual-channel, inclusive platform can substantially enhance real-time information access, comprehension, and civic engagement in hyperlocal settings.
format Preprint
id arxiv_https___arxiv_org_abs_2604_20973
institution arXiv
publishDate 2026
record_format arxiv
spellingShingle User-Centered Design of Hyperlocal Communication Platforms: Insights from the Design and Evaluation of KUBO
Evangelista, Eljohn
Cea, Alyssa
Balitaan, Axel
Diala, Clark Vince
Cruz, Jamlech Iram Gojo
Human-Computer Interaction
H.5.2; H.1.2; C.2.4
Effective hyperlocal communication is critical in the Philippines, where delayed or algorithm-filtered updates can leave residents uninformed about emergency advisories and community events. We conducted a user-centered study consisting of contextual inquiry and semi-structured interviews to identify four key barriers: delayed alerts, algorithm-driven noise, language gaps, and digital divides. Guided by these insights, we designed KUBO (Kumunidad at Balitang Opisyal), a prototype that integrates a home module for verified local government unit advisories and curated headlines, and a community module for resident-powered neighborhood reports and discussions. Using a within-subjects evaluation design, KUBO significantly reduced task completion times (p-value < 0.001), improved information recall on post-task quizzes (p-value = 0.010), and yielded higher user satisfaction ratings for ease of use, overall satisfaction, and perceived effectiveness compared to Facebook, the commonly used communication platform in the Philippines. These results demonstrate that a dual-channel, inclusive platform can substantially enhance real-time information access, comprehension, and civic engagement in hyperlocal settings.
title User-Centered Design of Hyperlocal Communication Platforms: Insights from the Design and Evaluation of KUBO
topic Human-Computer Interaction
H.5.2; H.1.2; C.2.4
url https://arxiv.org/abs/2604.20973