Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Preprint |
| Veröffentlicht: |
2026
|
| Schlagworte: | |
| Online-Zugang: | https://arxiv.org/abs/2605.14542 |
| Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
| _version_ | 1866916012132139008 |
|---|---|
| author | Chen, Yuyan |
| author_facet | Chen, Yuyan |
| contents | A skilled live-commerce host is not merely a narrator, but a sales agent who converts viewer curiosity into purchase intent through expert product knowledge, emotionally intelligent response tactics, and entertainment that serves as a vehicle for product exposure. Yet no existing AI system replicates this: conversational recommenders treat recommendation as a terminal act, while general-purpose LLMs hallucinate product claims and default to generic promotional templates that fail to engage or persuade. We present VerbalValue, a sales-conversion-oriented virtual host that turns exceptional verbal ability into real commercial value, built on three contributions. First, we construct a domain knowledge base of product specifications and a curated sales terminology lexicon that anchor product-related responses in verified expertise. Second, we collect and annotate 1,475 live-commerce interactions spanning diverse viewer intents. Third, we fine-tune a large language model on this data to deliver empathetic, commercially oriented responses, adapting to viewer intent through empathetic amplification, evidence-backed rebuttal, and humor-mediated deflection. Experiments against GPT-5.4, Claude Sonnet 4.6, Gemini 3.1 Pro, and other baselines demonstrate gains of 23% on informativeness and 18% on factual correctness, with consistent advantages in tactfulness and viewer engagement. |
| format | Preprint |
| id |
arxiv_https___arxiv_org_abs_2605_14542 |
| institution | arXiv |
| publishDate | 2026 |
| record_format | arxiv |
| spellingShingle | VerbalValue: A Socially Intelligent Virtual Host for Sales-Driven Live Commerce Chen, Yuyan Artificial Intelligence A skilled live-commerce host is not merely a narrator, but a sales agent who converts viewer curiosity into purchase intent through expert product knowledge, emotionally intelligent response tactics, and entertainment that serves as a vehicle for product exposure. Yet no existing AI system replicates this: conversational recommenders treat recommendation as a terminal act, while general-purpose LLMs hallucinate product claims and default to generic promotional templates that fail to engage or persuade. We present VerbalValue, a sales-conversion-oriented virtual host that turns exceptional verbal ability into real commercial value, built on three contributions. First, we construct a domain knowledge base of product specifications and a curated sales terminology lexicon that anchor product-related responses in verified expertise. Second, we collect and annotate 1,475 live-commerce interactions spanning diverse viewer intents. Third, we fine-tune a large language model on this data to deliver empathetic, commercially oriented responses, adapting to viewer intent through empathetic amplification, evidence-backed rebuttal, and humor-mediated deflection. Experiments against GPT-5.4, Claude Sonnet 4.6, Gemini 3.1 Pro, and other baselines demonstrate gains of 23% on informativeness and 18% on factual correctness, with consistent advantages in tactfulness and viewer engagement. |
| title | VerbalValue: A Socially Intelligent Virtual Host for Sales-Driven Live Commerce |
| topic | Artificial Intelligence |
| url | https://arxiv.org/abs/2605.14542 |