APA (7th ed.) Citation

Moot, R. C., & Others, A. (1967). Why Customers Buy (And Why They Don't).

Chicago Style (17th ed.) Citation

Moot, Robert C., and And Others. Why Customers Buy (And Why They Don't). 1967.

MLA (9th ed.) Citation

Moot, Robert C., and And Others. Why Customers Buy (And Why They Don't). 1967.

Warning: These citations may not always be 100% accurate.