Saved in:
| Main Author: | |
|---|---|
| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
1979
|
| Subjects: | |
| Online Access: | https://eric.ed.gov/?id=ED172802 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1867181743545516032 |
|---|---|
| author | Sewell, Edward H., Jr. |
| author_facet | Sewell, Edward H., Jr. Sewell, Edward H., Jr. |
| collection | Education Resources Information Center |
| contents | Effect of Cartoon Illustrations on the Comprehension and Evaluation of Information Presented in the Print and Audio Mode. Sewell, Edward H., Jr. Audiotape Recordings Audiovisual Aids Cartoons Cognitive Processes College Students Comprehension Illustrations Intermode Differences Library Guides Media Research Sex Differences Slides Speeches This study investigates the effects of cartoon illustrations on female and male college student comprehension and evaluation of information presented in several combinations of print, audio, and visual formats. Subjects were assigned to one of five treatment groups: printed text, printed text with cartoons, audiovisual presentations, audio only presentations, and visual only presentations. Following the informative presentation, each subject completed a 25-item comprehension test and measures of self-reported enjoyment and helpfulness. The results indicated that there were no significant differences between the printed text, the cartoon text, and the audiovisual presentation in terms of comprehension scores. The cartoon text was perceived as significantly more enjoyable than any other presentation mode. There was a significant interaction between sex and presentation mode with males scoring significantly lower on comprehension in the cartoon text condition. A list of references and two data tables are attached. (Author/RAO) |
| format | Recurso educativo Open Access |
| id | eric_ED172802 |
| institution | ERIC Institute of Education Sciences |
| language | en |
| publishDate | 1979 |
| record_format | eric |
| spellingShingle | Effect of Cartoon Illustrations on the Comprehension and Evaluation of Information Presented in the Print and Audio Mode. Sewell, Edward H., Jr. Audiotape Recordings Audiovisual Aids Cartoons Cognitive Processes College Students Comprehension Illustrations Intermode Differences Library Guides Media Research Sex Differences Slides Speeches Effect of Cartoon Illustrations on the Comprehension and Evaluation of Information Presented in the Print and Audio Mode. Sewell, Edward H., Jr. Audiotape Recordings Audiovisual Aids Cartoons Cognitive Processes College Students Comprehension Illustrations Intermode Differences Library Guides Media Research Sex Differences Slides Speeches This study investigates the effects of cartoon illustrations on female and male college student comprehension and evaluation of information presented in several combinations of print, audio, and visual formats. Subjects were assigned to one of five treatment groups: printed text, printed text with cartoons, audiovisual presentations, audio only presentations, and visual only presentations. Following the informative presentation, each subject completed a 25-item comprehension test and measures of self-reported enjoyment and helpfulness. The results indicated that there were no significant differences between the printed text, the cartoon text, and the audiovisual presentation in terms of comprehension scores. The cartoon text was perceived as significantly more enjoyable than any other presentation mode. There was a significant interaction between sex and presentation mode with males scoring significantly lower on comprehension in the cartoon text condition. A list of references and two data tables are attached. (Author/RAO) |
| title | Effect of Cartoon Illustrations on the Comprehension and Evaluation of Information Presented in the Print and Audio Mode. |
| topic | Audiotape Recordings Audiovisual Aids Cartoons Cognitive Processes College Students Comprehension Illustrations Intermode Differences Library Guides Media Research Sex Differences Slides Speeches |
| url | https://eric.ed.gov/?id=ED172802 |