Marketing Today's Academic Library: A Bold New Approach to Communicating with Students

Fuente: ERIC Institute of Education Sciences

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Bibliographic Details
Main Author:	Mathews, Brian
Format:	Recurso educativo Open Access
Language:	en
Published:	2009
Subjects:	Academic Libraries Library Services Marketing Attitude Change Perspective Taking Student Needs User Needs (Information)
Online Access:	Acceder al recurso
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Internet

https://eric.ed.gov/?id=ED507678