Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Recurso educativo Open Access |
| Sprache: | en |
| Veröffentlicht: |
2013
|
| Schlagworte: | |
| Online-Zugang: | https://eric.ed.gov/?id=EJ1005053 |
| Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
Inhaltsangabe:
- Do You See the Signs? Evaluating Language, Branding, and Design in a Library Signage Audit Stempler, Amy F. Polger, Mark Aaron Best Practices Signs Guidelines Library Policy Library Development Institutional Advancement Institutional Characteristics Audits (Verification) Evaluation Methods Literature Reviews Research Methodology Questionnaires Signage represents more than directions or policies; it is informational, promotional, and sets the tone of the environment. To be effective, signage must be consistent, concise, and free of jargon and punitive language. An efficient assessment of signage should include a complete inventory of existing signage, including an analysis of the types of signs, its location, language, and its design. This article outlines the steps involved in a comprehensive signage audit, which along with a literature review, provides the foundation for creating a signage policy, best practices guidelines, and a branding strategy for future signage. (Contains 7 figures and 4 tables.)