Developing a Content Strategy for an Academic Library Website
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ERIC Institute of Education Sciences
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| Main Author: | |
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| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
2013
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| _version_ | 1867180839185416192 |
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| author | Blakiston, Rebecca |
| author_facet | Blakiston, Rebecca Blakiston, Rebecca |
| collection | Education Resources Information Center |
| contents | Developing a Content Strategy for an Academic Library Website Blakiston, Rebecca Academic Libraries Web Sites Program Content Library Services Library Development Usability Case Studies Computer System Design Content Analysis Needs Assessment Organizational Objectives Program Implementation Academic library websites contain a vast amount of complex content and, all too often, there is a lack of established process for creating, updating, and deleting that content. There is no clear vision or purpose to the content, and numerous staff members are expected to maintain content with little guidance. Because of this, many library websites end up with content that is poorly written, duplicative, or outdated. This article describes how a website content strategy was developed for the University of Arizona Libraries, ensuring that in the future, all content is useful, usable, and findable. |
| format | Recurso educativo Open Access |
| id | eric_EJ1024467 |
| institution | ERIC Institute of Education Sciences |
| language | en |
| publishDate | 2013 |
| record_format | eric |
| spellingShingle | Developing a Content Strategy for an Academic Library Website Blakiston, Rebecca Academic Libraries Web Sites Program Content Library Services Library Development Usability Case Studies Computer System Design Content Analysis Needs Assessment Organizational Objectives Program Implementation Developing a Content Strategy for an Academic Library Website Blakiston, Rebecca Academic Libraries Web Sites Program Content Library Services Library Development Usability Case Studies Computer System Design Content Analysis Needs Assessment Organizational Objectives Program Implementation Academic library websites contain a vast amount of complex content and, all too often, there is a lack of established process for creating, updating, and deleting that content. There is no clear vision or purpose to the content, and numerous staff members are expected to maintain content with little guidance. Because of this, many library websites end up with content that is poorly written, duplicative, or outdated. This article describes how a website content strategy was developed for the University of Arizona Libraries, ensuring that in the future, all content is useful, usable, and findable. |
| title | Developing a Content Strategy for an Academic Library Website |
| topic | Academic Libraries Web Sites Program Content Library Services Library Development Usability Case Studies Computer System Design Content Analysis Needs Assessment Organizational Objectives Program Implementation |
| url | https://eric.ed.gov/?id=EJ1024467 |