Services and Resources to Engineers: A Case Study of Outreach and Marketing, Assessment, and Future Directions in a Research Library
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ERIC Institute of Education Sciences
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| Format: | Recurso educativo Open Access |
| Langue: | en |
| Publié: |
2015
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| _version_ | 1867181279720505345 |
|---|---|
| author | Torrence, Matt |
| author_facet | Torrence, Matt Torrence, Matt |
| collection | Education Resources Information Center |
| contents | Services and Resources to Engineers: A Case Study of Outreach and Marketing, Assessment, and Future Directions in a Research Library Torrence, Matt Research Libraries Library Services Outreach Programs Marketing Engineering Education Academic Libraries College Faculty College Students Library Instruction Reference Services Pilot Projects Program Evaluation Case Studies Long Range Planning The literature, activities, and resource needs of engineering students and faculty provide insight into a demographic that is often among the early-adopters of new technologies, tools, and methods of sharing information. Despite the often non-bibliographic nature of their research efforts, there are numerous elements of the traditional service model that remain relevant and integral to the engineering research patron base. New methods of in-person and virtual instruction, the improved promotion of research consultation, and data management are prime targets for efficient and effective service updates. This article outlines the current engineering research environment, using a large research institution as a model and case study for evaluation and future planning for outreach and service marketing. |
| format | Recurso educativo Open Access |
| id | eric_EJ1061118 |
| institution | ERIC Institute of Education Sciences |
| language | en |
| publishDate | 2015 |
| record_format | eric |
| spellingShingle | Services and Resources to Engineers: A Case Study of Outreach and Marketing, Assessment, and Future Directions in a Research Library Torrence, Matt Research Libraries Library Services Outreach Programs Marketing Engineering Education Academic Libraries College Faculty College Students Library Instruction Reference Services Pilot Projects Program Evaluation Case Studies Long Range Planning Services and Resources to Engineers: A Case Study of Outreach and Marketing, Assessment, and Future Directions in a Research Library Torrence, Matt Research Libraries Library Services Outreach Programs Marketing Engineering Education Academic Libraries College Faculty College Students Library Instruction Reference Services Pilot Projects Program Evaluation Case Studies Long Range Planning The literature, activities, and resource needs of engineering students and faculty provide insight into a demographic that is often among the early-adopters of new technologies, tools, and methods of sharing information. Despite the often non-bibliographic nature of their research efforts, there are numerous elements of the traditional service model that remain relevant and integral to the engineering research patron base. New methods of in-person and virtual instruction, the improved promotion of research consultation, and data management are prime targets for efficient and effective service updates. This article outlines the current engineering research environment, using a large research institution as a model and case study for evaluation and future planning for outreach and service marketing. |
| title | Services and Resources to Engineers: A Case Study of Outreach and Marketing, Assessment, and Future Directions in a Research Library |
| topic | Research Libraries Library Services Outreach Programs Marketing Engineering Education Academic Libraries College Faculty College Students Library Instruction Reference Services Pilot Projects Program Evaluation Case Studies Long Range Planning |
| url | https://eric.ed.gov/?id=EJ1061118 |