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Bibliographic Details
Main Authors: Andrews, Judith, Eade, Eleanor
Format: Recurso educativo Open Access
Language:en
Published: 2013
Subjects:
Online Access:https://eric.ed.gov/?id=EJ1089221
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author Andrews, Judith
Eade, Eleanor
author_facet Andrews, Judith
Eade, Eleanor
Andrews, Judith
Eade, Eleanor
collection Education Resources Information Center
contents Listening to Students: Customer Journey Mapping at Birmingham City University Library and Learning Resources Andrews, Judith Eade, Eleanor Academic Libraries Library Research Library Services User Satisfaction (Information) Student Experience Library Development Library Administration Program Descriptions Program Development Improvement Programs Student Attitudes Foreign Countries Focus Groups Birmingham City University's Library and Learning Resources' strategic aim is to improve student satisfaction. A key element is the achievement of the Customer Excellence Standard. An important component of the standard is the mapping of services to improve quality. Library and Learning Resources has developed a methodology to map these "customer journeys" with students. The article considers themes in the published literature and provides an overview of a pilot project and its outcomes. The project's aims are evaluated including an assessment of the effectiveness of the mapping methodology in engaging students, the staff resource implications, and the identification of service improvements.
format Recurso educativo Open Access
id eric_EJ1089221
institution ERIC Institute of Education Sciences
language en
publishDate 2013
record_format eric
spellingShingle Listening to Students: Customer Journey Mapping at Birmingham City University Library and Learning Resources
Andrews, Judith
Eade, Eleanor
Academic Libraries
Library Research
Library Services
User Satisfaction (Information)
Student Experience
Library Development
Library Administration
Program Descriptions
Program Development
Improvement Programs
Student Attitudes
Foreign Countries
Focus Groups
Listening to Students: Customer Journey Mapping at Birmingham City University Library and Learning Resources Andrews, Judith Eade, Eleanor Academic Libraries Library Research Library Services User Satisfaction (Information) Student Experience Library Development Library Administration Program Descriptions Program Development Improvement Programs Student Attitudes Foreign Countries Focus Groups Birmingham City University's Library and Learning Resources' strategic aim is to improve student satisfaction. A key element is the achievement of the Customer Excellence Standard. An important component of the standard is the mapping of services to improve quality. Library and Learning Resources has developed a methodology to map these "customer journeys" with students. The article considers themes in the published literature and provides an overview of a pilot project and its outcomes. The project's aims are evaluated including an assessment of the effectiveness of the mapping methodology in engaging students, the staff resource implications, and the identification of service improvements.
title Listening to Students: Customer Journey Mapping at Birmingham City University Library and Learning Resources
topic Academic Libraries
Library Research
Library Services
User Satisfaction (Information)
Student Experience
Library Development
Library Administration
Program Descriptions
Program Development
Improvement Programs
Student Attitudes
Foreign Countries
Focus Groups
url https://eric.ed.gov/?id=EJ1089221